Concept Art Revealed for Disneyland’s TRON Show, To Be Titled “ElecTRONica” Dan Koelsch, September 1, 2010 Early last month, we told you about how Disney was looking cross-promote the upcoming Tron Legacy with their Disneyland California Adventure park via a nighttime show of some sort. Now we have a few more details on the show, to be titled “ElecTRONica” (clever, no?), as well as pretty crazy concept art. Check it all out after the break. As we stated in our first story, “the nighttime show will be in the Hollywood Pictures Backlot and main entrance, and might be similar to the current nighttime party that features a moving bar and light up cups.” However, calling it a ‘show’ may not be appropriate, as it now looks like Tron Legacy will basically take over the entire HRB, and even include a Flynn’s Arcade! Starting October 8th, visitors can see the transformation on weekends, and between Thanksgiving and Christmas it’ll be every night. Read the official announcement from the Disneyland blog below, then take a look at the concept art, which looks too good to be true (click for full size). As they say in the digital world of TRON, “Greetings, Programs!” Today, we’re sharing concept art that gives you a first look at the new party we’re calling ElecTRONica. I’m told it’s the greatest nighttime dance party to ever rock Disney California Adventure park.Beginning October 8, the interactive, digital world of “TRON: Legacy” will light up Hollywood Pictures Backlot as we gear up for the film’s release on December 17. This will be a cool opportunity to peek inside the world of this movie, and it’s available only to visitors of Disney California Adventure park.It’s an “electrifying” experience for the entire family, filled with music, lights and some of your favorite food and beverage, all set amidst the captivating world of “TRON: Legacy!” From a dazzling dance club under the stars to an authentic recreation of Flynn’s Arcade to some radical gaming, it’s like nowhere else on the grid! Each night, we’ll feature live entertainers, complete with lasers, glow accessories and the hottest music ever to rock the grid. ElecTRONica is “the” place to dance the night away in a fantastic world that only Disney can create. Highlights for the entire family will definitely be Flynn’s Video Arcade, face painting and the TRON: Evolution video game area. ElecTRONica will transform Disney California Adventure park Fridays, Saturdays and Sundays this Fall. TRON fans and families can also enjoy the party seven days a week during Thanksgiving week and Christmas week. Stay tuned to the Disney Parks Blog, as we’ll be sharing additional details soon, and if you want to stay up-to-date with the latest happenings on ElecTRONica, follow us on Twitter, @Disneyland. What do you think about ElecTRONica? Will you take a trip to Anaheim, CA just to see it? Viral Marketing DisneyDisneylandElecTRONicaTronTron Legacy
Canadian Time Travel Television Show “Continuum” Has In-Depth ARG May 30, 2012May 29, 2012Briefly: I’m sure much of our regular readers in the US aren’t familiar with Canadian television, but a new series debuted this past Sunday (very successfully) on the Showcase channel called Continuum. The show is about a detective from 2077 who travels back to 2012 to stop terrorists. To promote… Read More
“Veronica Mars” Movie Updates March 21, 2013It’s been just over a week since the Kickstarter campaign launched to get a Veronica Mars movie. Now that the film has been funded (with over $3.7 million so far), the focus starts shifting to the content of the movie. Fortunately, creator Rob Thomas has given us some ideas about… Read More
Trailers Weekly: “The Raid 2: Berandal”, “Ride Along”, “The Truth About Emanuel”, “RoboCop”, “Winter’s Tale” November 9, 2013December 11, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from The Raid 2: Berandal, Ride… Read More