Megamind Rally Breaks World Record Dan Koelsch, October 3, 2010 Briefly: A few weeks ago, we told you how Dreamworks was looking break the world record for most people in once place dressed as Superheroes to promote their upcoming Megamind. With Will Ferrell in attendance, KTLA reports that they succeeded by having 1,580 heroes Saturday at LA Live in downtown Los Angeles (the record was 1,500). Stan Lee was also in attendance. Viral Marketing Comic-ConDreamworksDreamworks AnimationFlash MobGuinness World RecordsLA LiveLos AngelesMegamind
“Robocop” Viral Website For Omnicorp Is Updated With An Entire Line-Up Of New Products July 19, 2013It’s been a while since we last saw any updates from the Omnicorp website (it’s been an entire year!?). But finally, the leader in bio-mechatronic engineering, and the company also responsible for creating Robocop, the half robot, half human law enforcement officer, has resurfaced with a bevy of new content…. Read More
New Iron Man 2 Poster and a Clue! December 10, 2009December 10, 2009Finally! The wait is over and it’s kicking off! Whilst everybody is drooling over the new Whiplash poster which you can see below, SuperHeroHype have produced a far more mysterious picture. It seems that Paramount has sent the guys at SuperHeroHype a picture of an article that appears to be… Read More
Super 8: Development Room Revealed, iOS App Updated, and TV Spot References Viral May 28, 2011The past few days have seen a bunch of ARG-related updates to J.J. Abrams’ Super 8, a film we have been following since the viral campaign began. The biggest news of the week is the addition of a new website to follow that will apparently help reveal the final bits… Read More