Rocket Poppeteers Poster Debuts At New York Comic-Con Dan Koelsch, October 18, 2010 New York Comic-Con (which is not officially related to San Diego Comic-Con or Comic-Con International) was held last weekend, but it wasn’t until the end of this past week that someone came forward with what appears to be a Rocket Poppeteers poster. Is the “Slusho!” of the Super 8 viral campaign back in action? The person (who can be found on the Super 8 News Forum) claims to have gotten the poster at New York Comic-Con and didn’t think to say anything until four days later despite knowing about the Super 8 News site. Suspicions aside, this seems like something the Super 8 campaign would do, as Rocket Poppeteers, the ice cream brand that has an unknown role in the viral or film, surprised everyone by making an appearance at San Diego Comic-Con. While the style of the poster is a little different than what we’ve seen so far, it’s very detailed both in artistry and wording. It still has that animated look, and those omnious galaxy eyes up top are pretty frightening. There are some concerns about its authenticity, but I think that’s just people being paranoid. Take a look at the poster below, and head on over to Super 8 News for a few more that have a closer look. Be sure to check out our Super 8 Viral Page for more coverage. ARGs & Campaigns Conventions Events Viral Marketing New York Comic-ConRocket PoppeteersSuper 8
New “The Amazing Spider-Man 2” Viral Site Report Focuses On B.J. Novak’s Alistair Smythe February 11, 2014February 11, 2014Last week The Amazing Spider-Man 2 director Marc Webb revealed that B.J. Novak would be playing none other than Alistar Smythe. A villain who has pestered Spider-Man from time to time in the comics, but this isn’t the first time the character as appeared in the viral campaign. Now a… Read More
Battle: Los Angeles Viral Site Gets Its Own Posters August 2, 2010January 19, 2011Thanks to our partners at Fused Film, we have five new teaser posters for ReportThreats.org, the viral website for Battle: Los Angeles we told you about right before Comic-Con. The site is the haven of W.A.T.C.H. (Worldwide Assessment of Threats Concerning Humankind), which tracks alien threats. Check out the posters… Read More
Which Super Bowl Trailers Got the Most Buzz? February 7, 2011With a bevy of 30 second trailers debuting last night during the Super Bowl (all of which you can watch here), the question remains of which ones had the most impact. Our friends at HeyUGuys found an infographic from Way to Blue that calculates which TV spots generated the most… Read More