Rocket Poppeteers Poster Debuts At New York Comic-Con Dan Koelsch, October 18, 2010 New York Comic-Con (which is not officially related to San Diego Comic-Con or Comic-Con International) was held last weekend, but it wasn’t until the end of this past week that someone came forward with what appears to be a Rocket Poppeteers poster. Is the “Slusho!” of the Super 8 viral campaign back in action? The person (who can be found on the Super 8 News Forum) claims to have gotten the poster at New York Comic-Con and didn’t think to say anything until four days later despite knowing about the Super 8 News site. Suspicions aside, this seems like something the Super 8 campaign would do, as Rocket Poppeteers, the ice cream brand that has an unknown role in the viral or film, surprised everyone by making an appearance at San Diego Comic-Con. While the style of the poster is a little different than what we’ve seen so far, it’s very detailed both in artistry and wording. It still has that animated look, and those omnious galaxy eyes up top are pretty frightening. There are some concerns about its authenticity, but I think that’s just people being paranoid. Take a look at the poster below, and head on over to Super 8 News for a few more that have a closer look. Be sure to check out our Super 8 Viral Page for more coverage. ARGs & Campaigns Conventions Events Viral Marketing New York Comic-ConRocket PoppeteersSuper 8
Viral Video: “You Again” Cast Fight August 26, 2010The comedy You Again has a bevy of female stars of all ages, which usually means it would pander to soccer moms. However, the trailer looks pretty funny and director Andy Fickman has had some success in family comedies (She’s The Man, The Game Plan). The female leads also seem… Read More
The Viral Campaign for “Thor” and “The Avengers” Begins in Chicago March 21, 2011July 6, 2011I had the opportunity to attend the Chicago Comic and Entertainment Expo at the massive McCormick Place convention center this past weekend, and while the focus of the three day convention was primarily comic books, the heavy presence by Marvel presented a few movie related surprises. Not only was Thor… Read More
Viral Video Trend: Remixes January 13, 2010January 21, 2010Thanks to the wonders of technology, it is easier than ever to edit video and showcase your talents online. We’ve seen these editing skills in all sorts of ways, with my particular being recut movie trailers to make them look like another genre (check out this Sleepless in Seattle horror… Read More