Black Swan Viral Website Has Secret Video, Plus Feathers Mailed Out Dan Koelsch, November 5, 2010 Darren Aronofsky’s Black Swan looks to be a pretty demented film (as is par for the course with the director). In it, Natalie Portman plays a ballerina trying out for ‘Swan Lake’ who starts to turn into a swan herself. A viral website debuted a few weeks ago, and now it has been updated with a secret video. If you go to IJustWantToBePerfect.com, you’ll see the calendar that counts down to “opening night”. Each date has a quick video you can watch from the film, but a new discovery was made recently. If you type any letter while on the site, that letter pops up on screen. More importantly, if you type in “Rothbart”, the name of the villian in ‘Swan Lake’, an intense secret video fills the screen. So far no other words have been found to show videos, but definitely try it out for yourself to see what you can find. In related news, Alex from FirstShowing received an envelope in the mail from Portman’s character Nina Sayers. In it, there are a black and white feathers, and nothing else. What could it mean? Check out his post to see a picture. We’ll keep you up to date on any more viral news from the film. Fox Searchlight Pictures releases Black Swan on December 3rd. The psychological thriller also stars Mila Kunis and Vincent Cassel and is written by Mark Heyman, Andres Heinz, and John McLaughlin. Viral Marketing Black Swan
Will Ferrell Promotes Escorpion Cerveza for “Casa De Mi Padre” February 6, 2012February 6, 2012The Super Bowl may be over, but that won’t stop our responsible readers from drinking a few brews. So while the timing may be a tad bit off, we have a new look at some of the promotional material for Will Ferrell’s telenovela comedy Casa De Mi Padre. Yes the… Read More
12 Days of Viral – DAY FOUR December 16, 2009December 17, 2009On the fourth day of viral, my movie gave to me….. My face on the site. Now I personally do not feel as if this is a form of “viral” marketing, but if it’s gets you talking to friends about it, then it’s working. And, it’s a ton of fun… Read More
Satiate Your Appetite With These Yummy Games From “Cloudy with a Chance of Meatballs 2” July 16, 2013Hungry for something to tide you over until September 27th, when the sequel to the delectable 2009 animated family film, Cloudy with a Chance of Meatballs is released? Well, you might want to try out this trio of games featuring the new film’s appetizing new critters, the Foodimals! Find out… Read More