“Skyline” Takes To YouTube For Final Marketing Push Dan Koelsch, November 12, 2010November 12, 2010 Universal Pictures’ and Rogue’s Skyline takes the latest trend in movies choosing high concept plots and stunning visuals over big names and takes it to the next level. The most recognizable name in the credits for this alien invasion film is probably Donald Faison of Scrubs fame, but the impressive special effects shown in trailers have garnered the film a lot of attention. With a budget of only $10 million, the strategy just might work. Now the marketing gurus are taking the film’s buzz straight to YouTube. YouTube star Philip Defranco has a Skyline playlist that consists of Skyline-related videos on four high profile accounts, two of which belong to him. The videos range from interviews (one of which includes how the low budget was achieved) to “How To Survive an ALIEN INVASION”. Check out all the videos below. You can also watch a recent Skyline-sponsored Kassem G video here. Skyline is directed by brothers Greg and Colin Strause, and written by Joshua Cordes and Liam O’Donnell. It opens in theaters today nationwide (and in the UK). Viral Marketing Viral Videos Phiip DeFrancoSkylinesxephilYouTube
Contests Which Smurf Do You Want On “America’s Got Talent”? Vote and Enter For A Chance To Win Great Prizes! July 21, 2011Over the past few weeks, fans of the Smurfs have been working to get their favorite characters on the popular NBC talent show America’s Got Talent. Well, now you can help too! After the jump, vote for which Smurf you’re looking forward to seeing on America’s Got Talent the most… Read More
MTV’s “Iron Man 3” Clip Unlocked April 12, 2013April 12, 2013Earlier in the week, MTV.com hosted an arc reactor that needed to get to 100% before they would release a clip from Iron Man 3. The power increased with each tweet that had the hashtag #UnlockIronMan, and now we can reveal the clip. Unfortunately, it’s more like a 13 second… Read More
Viral Video: Twilight Meets Modern Warfare January 12, 2010January 21, 2010Finally gamers and Twilight bashers can come together and celebrate their passions in one glorious viral video. Check out this mock trailer from G4TV for the most epic movie of all time, Twilight: Modern Warfare 2. PC Games – E3 2010 – Call of Duty: Modern Warfare 2 Thanks… Read More