“Skyline” Takes To YouTube For Final Marketing Push Dan Koelsch, November 12, 2010November 12, 2010 Universal Pictures’ and Rogue’s Skyline takes the latest trend in movies choosing high concept plots and stunning visuals over big names and takes it to the next level. The most recognizable name in the credits for this alien invasion film is probably Donald Faison of Scrubs fame, but the impressive special effects shown in trailers have garnered the film a lot of attention. With a budget of only $10 million, the strategy just might work. Now the marketing gurus are taking the film’s buzz straight to YouTube. YouTube star Philip Defranco has a Skyline playlist that consists of Skyline-related videos on four high profile accounts, two of which belong to him. The videos range from interviews (one of which includes how the low budget was achieved) to “How To Survive an ALIEN INVASION”. Check out all the videos below. You can also watch a recent Skyline-sponsored Kassem G video here. Skyline is directed by brothers Greg and Colin Strause, and written by Joshua Cordes and Liam O’Donnell. It opens in theaters today nationwide (and in the UK). Viral Marketing Viral Videos Phiip DeFrancoSkylinesxephilYouTube
Be a Part of the Muppets’ Never Ending Mahna Mahna Phenomena November 16, 2011November 16, 2011Briefly: Mahna Mahna is just one of the Muppets signature songs and the best thing about the song is that it never ends. It just goes on and on and on. Now you can join The Muppets, celebrities, and millions of others in Mahna Mahna phenomena simply by uploading a… Read More
Viral Video Round Up: Top Gun Auditions, Jurassic Park, Jason Schwartzman, Imperial March, And More!! October 2, 2011October 18, 2011The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.Pages: 1 2 Read More
Mission Icefly Leads To Survival Code July 1, 2011Yesterday afternoon, Mission Icefly commenced. The activity was part of the Test Subjects Needed ARG from 42 Entertainment, and by all accounts is a marketing campaign for Wrigley’s new flavor of their 5 Gum brand. Those in denial or simply itching for a good ARG to follow participated in the… Read More