Nokia Provides Exclusive “TRON: Legacy” Trailer After Code is Cracked Dan Koelsch, November 27, 2010November 27, 2010 Nokia is one of the many sponsors for TRON: Legacy, and they got into the viral game a bit over the Thanksgiving holiday. On their blog site for the N Series phone, after enough people entered in the Konami code “up up down down left right left right b a”, an exclusive trailer (which is unlisted on YouTube) was revealed. Watch it for yourself after the break. Thanks to Eric for initially letting us know about this. Viral Marketing Viral Videos KonamiNokiaTrailerTron Legacy
Exclusive: Check Out This Confidential Crazies File February 10, 2010October 18, 2011We at MovieViral have fortunately gotten a lot of feedback from the companies involved in the marketing of The Crazies. This is not always the case, so it’s nice when we know they care. This time, however, we got a little something extra in the form of a “Confidential” file… Read More
Don’t Just Watch TV, Interact with TV! NBC Goes “Live”! April 17, 2011April 18, 2011Last month, NBC began testing a new feature that would allow viewers to interact with other viewers during the shows they were watching. You could play trivia games, vote in polls and more during a live broadcast of The Office, The Celebrity Apprentice or The Biggest Loser. NBC has officially… Read More
The Boondock Saints: Viral Made Simple February 9, 2010February 9, 2010Back in December, I wrote an article discussing the old school word of mouth viral for the film The Boondock Saints, and how it was relying strictly on how bad it’s fans wanted to see the first film in the theaters. No flashy gimmicks. No websites with secret passwords (although… Read More
Hi Feryl, can you show me where it’s been shown before? According to Nokia, it’s exclusive (or it was when released late Thanksgiving day), and I haven’t seen that scene before where Sam uses the phone to hack.
the confusion lies in that it’s all footage we probably seen before. the nokia part i think is new and maybe also seen at the footage from tron night or electronica at disney california. the product placement is quick so might go unnoticed.
Boy, that exclusive 1-second shot sold me on the movie! Can’t wait to see Sam using that beautiful, lush full-keyboard to hack his way into ENCOM. Threw my crappy iPhone into the trash and am getting one of those sweet Nokia’s instead. Everyone else should too! 😉