“Tron Legacy” Viral Campaign’s Final Countdown Michael Lee, December 1, 2010December 1, 2010 After weeks of Internet viral activity, the Tron Legacy viral campaign hits the streets once again. We are only 16 days away from the big release and now the two-year viral campaign is coming to a close. The FlynnLives website has been updated with a message saying “The Final Countdown” has begun. If players manage to figure out the cryptic puzzle they will be taken to a new page. To find out what this page contains you will have to hit the jump.The site takes you to flynnlives.com/gygax/ where you are to solve a difficult puzzle (aren’t these puzzles always difficult though?) containing two large pentagons and six smaller pentagons. Fortunately the people over at unfiction forums have solved the puzzle and it revealed a new website flynnlives.com/digitalpulse/. As a reward for solving the cryptic puzzle the website unveiled a new 16 city viral marketing campaign and a countdown leading up to December 8th, what this campaign has in store for us is still unknown, but you can be sure that the movieviral team will be out on the field for this huge update. The site also contains a flyer for Kevin Flynn’s book tour that has been revised for 2010. If you still wanted to solve the puzzle, wikibruce says you have to apply the difference effect in order to match the patterns.“We need an operative on the ground in every city that Flynn visited. There is important evidence there, and we’re tracking down every shred of it.” Be sure to check back here at movieviral or at flynnlives.com/digitalpulse for any updates concerning the Tron Legacy Viral Campaign. ARGs & Campaigns Viral Marketing Flynn LivesTron Legacy
Confused by the 2012 Viral? Sony Creates an Official Guide October 23, 2009Once again Unfiction pulls through with another update for the 2012 viral campaign. The campaign has taken a big turn in past few months. With several new websites, storylines, characters, and activities, it can be tough to keep up and make sense of it all. The marketing team for the… Read More
Comic Book Review: “Man of Steel Prequel #1” May 21, 2013May 21, 2013Warner Bros.’ Superman reboot Man of Steel is less than a month away, and much of the plot is still a mystery. Fortunately, DC has made available to Walmart advance ticket holders a prequel comic that gives a bit of insight to the film. For those who didn’t buy their… Read More
Watchmen Premiere Weekend March 6, 2009February 14, 2010So, the premiere of Watchmen was last night at midnight. Most of you guys will be seeing it this weekend, so post a comment with your take on the film. Even better, go to the official thread in the forums and give us your review. I’ll mention comments and posts… Read More