12 Days of Viral – DAY TEN Scott Caldwell, December 22, 2009December 21, 2009 On the tenth day of viral, my movie gave to me….. Videos and Youtube. What a better way to expand upon all of the thoughts and theories that you came up with, than to completely make them change with the viewing of one video. Or in some cases, multiple videos.Some videos can do just that, some can show you parts of the film as something you wouldn’t expect, some can be looked at as is. Here are a few favorites and what we got to see. Inglourious Basterds – Nation’s Pride Trailer Watchmen – Who Watches the Watchmen? Cloverfield – Chuai Station Attack You can look at these video as some sort of a prequel, they can be taken right from the background of the film, or they can just be another way that the creators of the film want it to be seen. Either way, they create quite the stir once revealed. These can play a vital part as the film gets closer to it’s release date. Sometime, they can be an add from a film like these honorable mentions: Oh all of the discussion from that damn Slusho! commercial. Those were the days. Other Days In The “12 Days of Viral” Series: A trailer without a title A Twitter account with the truth Three Websites My face on the site 800 Numbers Password protection Facebook interaction Contests and winnings Cell phones for calling Viral Marketing 2012CloverfieldInglourious BasterdsWatchmen
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Ridley Scott and Kevin MacDonald Teaming Up With YouTube To Make User-Generated ‘Life in a Day’ July 7, 2010Back in April, we reviewed the documentary 140 as part of our Newport Beach Film Festival coverage. The concept was to have 140 people film 140 seconds at the exact same time, in order to get a snapshot of the world at one moment. While the doc was made by… Read More
Conventions Zach Braff Wants You To Help Make His Next “Garden State”-Style Film April 24, 2013On the heels of the successful Veronica Mars Kickstarter campaign, Zach Braff has thrown his hat into the crowdsourcing ring with his next film project, Wish I Was Here. A film that would be a companion piece to his only directorial effort, Garden State. Find out more about the movie… Read More