The Next “Battle: Los Angeles” Viral Stage? Scott Caldwell, December 7, 2010January 19, 2011 While it was just the other day, we wrote about the hidden sounds on the new interactive website for Battle: Los Angeles, we now have what could be more of an unannounced placeholder for a future viral campaign. While the site does nothing, and yet again has Sony’s name all over it, the visuals themselves are quite amazing. Hopefully a sign of what’s to come when the film is released. Keep reading to find out more. It seems the same MovieViral forum member who brought you the last update, has been hard at work to keep the updates coming. OmegaXI has pointed us to quite the flashy, yet generic Sony site, that offers an amazing look into the carnage that hopefully fills the screen when the film comes out. Take a look at what World Invasion brings you: Based on the site’s image, the aliens are in the midst of fixing something? Let us know what you think. Battle: Los Angeles is in theaters March 11, 2011. ARGs & Campaigns Viral Marketing Battle: Los Angeles
Viral Marketing Behind-the-Scenes Effects Video For “Tron: Legacy” Spoils Movie January 5, 2011January 9, 2011I’m always a fan of seeing how big special effects are done in movies, but when it comes at the expense of spoiling the entire film, you need to be careful. Digital Domain worked on TRON: Legacy, and they made a cool behind-the-scenes video to show all the hard work… Read More
Sony Launches “Face of the Fan”, Uses Internet To Cast for Underworld 4 November 21, 2010Sony has launched an initiative and website called “Face of the Fan“, in which the company looks to connect directly with fans in a way that gets them involved in their film. For one of their first endeavors, they are having a truly open casting call, hosted entirely on the… Read More
What If: Anti-Surrogates November 1, 2009January 23, 2010Last time on “What If” we had a look at how the the Surrogates viral could have been. The article explored the world prior to surrogates being a common sight and looked to explain our future and their path. We felt the film was lacking in explanation as to why… Read More