Crazy Bradley Cooper Drug Commercial Is Really Viral Video For Movie Dan Koelsch, December 9, 2010December 10, 2010 TMZ of all places reported yesterday on a rather interesting video that’s hit the web. It’s a commercial for a drug called NZT, and Bradley Cooper (though never named) is the sponsor. There’s even a website for the drug. While the ad and website boast the drug’s amazing abilities (and quick results), the side effects are almost comically horrific, so could this possibly be real? The answer, as you may have guessed, is no. Some research quickly guided me to an upcoming movie starring Cooper called Limitless, which happens to be about a powerful top-secret drug that Cooper’s character finds. The simply yet ominously titled drug website, “The Clear Pill”, is crafty at playing it straight and avoiding any reference to the film or any companies/entities relating to any production. The drug apparently enhances your body enough to give you almost super abilities, but the side effects (including death if drug use is stopped) are brutal. The film’s plot revolves around a copywriter who “discovers a top-secret drug which bestows him with super human abilities. As his usage begins to change his life, he begins to consider the drug’s shadowy origins; meanwhile, a group of killers trails his every move.” Also starring Robert De Niro and Abbie Cornish, Limitless opens in theaters on March 18th, 2011. Oh, and in case you still had some doubt in your mind that the commercial is fake and for Limitless, call the toll free number 1-855-CLEAR-PILL, and they’ll set you straight. UPDATE:I got a package in the mail from NZT, check it out here. Viral Marketing Viral Videos Bradley CooperLimitless
“The Amazing Spider-Man” Viral Campaign Slings Into WonderCon March 18, 2012March 21, 2012As was to be be expected, the viral campaign for Columbia Pictures’ The Amazing Spider-Man picked up some steam at WonderCon this weekend. In conjunction with Sony’s panel yesterday afternoon, there were a few updates to the campaign. Get the details after the break. Read More
The Office: New Viral Website and “Subtle Sexuality” Clip November 6, 2009I don’t know about you, but ever since I posted the “Male Prima Donna” music video last week, I can’t get the song out of my head! The music video was part of the new webisodes for The Office, with Erin and Kelly creating a girl group called “Subtle Sexuality”,… Read More
Looper Network Game Ends With Mission 5, Maxx Labs Goes Live September 18, 2012Looper is a sci-fi action film written and directed by Rian Johnson. In 2077, murder is too difficult to get away with, so the mob sends back targets to 2047 to be wacked by hitmen called “Loopers”. Joseph Gordon-Levitt stars as Joseph Simmons, a top Looper who ends up being… Read More