SyFy’s “Being Human” To Be First Series With TV Tagging Dan Koelsch, January 24, 2011January 24, 2011 If you’re already a fan of SyFy’s new show Being Human after just one episode, then you’re in luck. The series, a BBC remake about a werewolf, vampire, and ghost that live together, is teaming up with App makers Shazam to make for a more interactive experience. Shazam makes an app that lets you identify songs anywhere just by having your device listen. Shazam is taking that concept and moving it over to television by letting viewers tag episodes to get exclusive web content, enter into contests, and eventually even purchase music heard on the show. While the tech (especially from Shazam themselves) has been tested on TV before, this will be the first time “TV Tagging” will be used for an entire series. Below is what Blake Callaway, Senior Vice President, Brand and Strategic Marketing, Syfy had to say about the endeavor.The audience reaction to ‘TV Tagging’ on Syfy with Shazam was immediate and impressive, providing new opportunities for our advertising partners. After researching the viewers’ reaction and their willingness to engage with this new technology and embrace a whole new behavior – tagging the TV – we knew we had to extend the concept to a whole series. Hopefully this paves the way to a more interactive TV experience that sci-fi movies often show us, and that companies like Google have been recently working on.Source: Business Wire Viral Marketing AppBeing HumaniPhoneSyFy
GKNOVA6: Viral Site For Unknown Video Game Discovered – Fallout or Call of Duty? April 5, 2010April 9, 2010UPDATE 4/9/2010: Transmission #2 – https://movieviral.com/2010/04/09/gknova6-website-updates-new-codes-what-game/ A new website for an unknown video game has been discovered by IGN and Joystiq, after they received a package from somewhere in Maryland. The site plays a video, which you can watch after the jump. Initial rumors suggest that this site, www.gknova6.com, is… Read More
Tron Legacy Trailer to Premiere Online Next Week March 5, 2010March 5, 2010In what’s becoming our daily Tron Legacy update, MTV has confirmed that the much anticipated first trailer (not including test footage from last year) to the film will be debuting online next week. Many thought it would be this week, thanks in part to four images from the trailer being… Read More
LOST Video Round-Up: Fan-Made and Official February 9, 2010February 9, 2010Everyone by now already knows I’m a huge fan of ABC’s LOST and all of the awesome fan-created content that we’ve gotten over the years. I’m also a fan of the Keyboard Cat, a silly YouTube video turned internet meme and later an internet phenomenon. It’s addition to any video… Read More