Cedar Rapids: Deanzie’s Guide To ‘Business’ Conventions Dan Koelsch, February 1, 2011 Fox Searchlight’s comedy Cedar Rapids debuted to mostly positive reviews at the Sundance Film Festival last week. They started some viral goodies for us, and now they have expanded to include another website, this time focusing on John C. Reilly’s character Dean Ziegler. Ziegler, nicknamed Deanzie, is an insurance agent that main character Tim Lippe (Ed Helms) meets at a convention in Cedar Rapids, IA. He’s a rather brash character, so it’s no surprise that his “Deanzie’s Guide to ‘Business’ Conventions” is hosted on the website DeanzieParty.com. Read all 5 of the innocently-titled sections to learn how to really get the full experience at a business convention. There’s also some clips from the film. Cedar Rapids opens in limited theaters on February 11th. Viral Marketing Cedar Rapids
“The Dictator” Welcomes You to the Republic of Wadiya February 3, 2012February 3, 2012 Leave it to Sacha Baron Cohen to make an enlightening mockery of current events. The actor who has tackled the likes of a hilariously bad hip-hop artist, an inept tourist, and a flamboyant fashion reporter, is taking on a new persona: a Middle East dictator. To spread the word of… Read More
A New Hero Is Born. You! February 11, 2010June 6, 2010 Check out the trailer below, notice anyone familiar? Pretty cool, huh? This viral campaign was created by the Swedish broadcasting company Radiotjanst to bring peoples attention to broadcast fees and thank them for paying it. It’s a nice touch and one of the most professional viral video’s I have ever… Read More
“Interstellar” Exhibit Makes World-Wide Debut at National Air & Space Museum October 30, 2014October 30, 2014 When Christopher Nolan’s latest film, Interstellar, opens in 70mm IMAX at the Udvar-Hazy Center in Chantilly, VA., moviegoers will not only have the chance to be immersed in the world of the film, but they’ll get to have a chance to exclusively experience two of the space vessels from the film… Read More