Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Warner Brothers Introduces Movies As Apps

Dan Koelsch, February 16, 2011

In what may be the new killer app for the Apple iPad, Warner Brothers has deviced a clever way to distribute their home film releases in a way that is similar to DVDs but designed for the new digital world. They are starting off with releases of The Dark Knight and Inception. Get the details after the break.

The two Christopher Nolan films are available as Apps (being called “App Editions”), but the way they work is kind of tricky. The apps themselves are free, but in order to get to the film itself and all the goods, you have to make an in-app purchase. The Dark Knight is $9.99 and Inception is $11.99, but with that 10 or 12 dollars, you get exclusive content like free music, art gallery, behind the scenes video, and more.

While I question the in-app purchase side of the concept (I imagine this is to allow you to preview the app before purchasing), this really could be the new way to distribute home releases of films. iPads and other mobile devices are sweeping the nation and world, and to have a more dynamic copy of your favorite films on the go is very enticing, especially when they are about the same price (if not better) as regular digital copies.

If this catches on, I hope studios make a single app that you can purchase within to avoid clutter on your phone/tablet, but until then, this is a good start.

What do you all think? Watch the video demo of the apps below and click here for the full press release.





Source: MacRumors

Viral Marketing InceptioniPadiTunesThe Dark KnightWarner Brothers

Post navigation

Previous post
Next post

Related Posts

Trailers Weekly: “The Human Centipede 2: (Full Sequence)”, “New Year’s Eve”, “Paranormal Activity 3”, and “Extremely Close and Incredibly Loud”

October 1, 2011October 1, 2011

Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. There is something for everyone to watch in this…

Read More

New “The Virginity Hit” Thesis Website On Men

September 16, 2010September 16, 2010

Guys, this latest viral website for The Virginity Hit is about you. Girls, this website is FOR you. Sexual content is expected after the jump, although you probably guessed that by now.

Read More

Check Out This Cool New Iron Man 2 Advertising

March 8, 2010March 8, 2010

The new trailer for Iron 2 premiered last night, and now GeekTyrant has some of the new promotional materials being used by Paramount. We have a new image of Iron Man and War Machine together, two solo posters, and a great 3D theater standee. Check out the high res images…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2026 MovieViral.com | WordPress Theme by SuperbThemes