New “Battle: Los Angeles” Viral Video and Facebook Game Dan Koelsch, February 17, 2011 The theatrical release of Columbia Pictures’ gritty alien invasion film Battle: Los Angeles is less than a month away, so we should start seeing a lot more content from the studio. Such is the case this week, as we have gotten a new video that fits into the viral campaign, as well as a Facebook game. The new video, seen below, was posted to the film’ Facebook page on Tuesday. Apparently the W.A.T.C.H. group has their own TV network, and they are broadcasting the beginnings of the attack. Of course, this being Sony, the “Battle: Los Angeles” branding is all over it. Speaking of W.A.T.C.H. and Facebook, the film has launched a game on the social networking site called “W.A.T.C.H. Ops”, in which you participate in battles every two days at specific times and cities. You can rise up the ranks to obtain exclusive content, and there’s a related sweepstakes that can get you some really cool Sony stuff, including a Playstation 3 and accessories. Check out the app page to try it yourself, and click here for the official rules.Let us know what you think of the game in the comments below! ARGs & Campaigns Social Networks Viral Marketing Viral Videos Battle: Los AngelesFacebookonline game
Your TV show needs you! FOX Asks Fans to Campaign for GLEE August 27, 2009August 27, 2009New FOX show GLEE has just launched a new competition asking fans to create their own viral campaign. Using your social networks built through Twitter, Facebook, and MySpace, FOX will reward you every time you mention their new show during your status updates. By communicating through your own personal accounts… Read More
“The Other Social Network” Trailer, MySpace Was Everybody’s First Friend July 16, 2010July 16, 2010Sony has been promoting #SocialNetwork on twitter today, but it looks like a new movie may steal the buzz. BestWeekEver has obtained an exclusive trailer for The Other Social Network, a flick revolving around MySpace creator Tom. Obviously this isn’t a real trailer for a real film, instead a mocking of the… Read More
Conan Supporters Get Their Revenge on Hulu May 24, 2010May 24, 2010The war may be over, there are still soldiers fighting on. The NBC Late Night fiasco that kicked off at the beginning of the year demonstrated the passion of Conan O’Brien’s fans. While the comedian has a new show on TBS, and doesn’t have anything to fear from George Lopez,… Read More