New “Battle: Los Angeles” Viral Video and Facebook Game Dan Koelsch, February 17, 2011 The theatrical release of Columbia Pictures’ gritty alien invasion film Battle: Los Angeles is less than a month away, so we should start seeing a lot more content from the studio. Such is the case this week, as we have gotten a new video that fits into the viral campaign, as well as a Facebook game. The new video, seen below, was posted to the film’ Facebook page on Tuesday. Apparently the W.A.T.C.H. group has their own TV network, and they are broadcasting the beginnings of the attack. Of course, this being Sony, the “Battle: Los Angeles” branding is all over it. Speaking of W.A.T.C.H. and Facebook, the film has launched a game on the social networking site called “W.A.T.C.H. Ops”, in which you participate in battles every two days at specific times and cities. You can rise up the ranks to obtain exclusive content, and there’s a related sweepstakes that can get you some really cool Sony stuff, including a Playstation 3 and accessories. Check out the app page to try it yourself, and click here for the official rules.Let us know what you think of the game in the comments below! ARGs & Campaigns Social Networks Viral Marketing Viral Videos Battle: Los AngelesFacebookonline game
Zombies to Invade Facebook in New “The Walking Dead” Social Game March 14, 2012The Walking Dead is riding high after a couple of jaw-dropping episodes and what promises to be an exciting and pulse-pounding season finale. Seeking to capitalize on its popularity further, AMC has announced the creation of a Walking Dead-themed social game on Facebook. Grounded in the world of the show,… Read More
Japanese Version of Lots-o-Huggin Bear Commercial April 27, 2010April 27, 2010Yesterday we showed you a viral video of a 1983 Lots-o-Huggin Bear TV Spot. Though unconfirmed, it looks to be the doing of Pixar themselves, as probably an attempt to promote the upcoming Toy Story 3. Now, another YouTube account has posted a Japanese commercial for the toy in the… Read More
New Clip Added To “Super 8” Editing Room Viral Site March 21, 2011March 22, 2011There is a new update to the piecemeal clip on S8editingroom.com, and while it doesn’t show much, it very well could right before the film is released. Take a look for yourselves. Read More