Latest “Apollo 18” Document Shows Intelligent Life Found On Mission Dan Koelsch, March 23, 2011 When we last left off with the Apollo 18 viral, it looked like the final preparations for the Apollo 18 mission were in place, and now it seems we have the interesting results of the voyage. Check out the new document image from Cerberus Station 9 after the break. In this letter to the Joint Chiefs of Staff, procedures for sightings of intelligent life are being put into place, which means everything from the mission is getting analyzed, and everything is Top Secret. Air Force Regulation 55-88 (CIRVIS) under JANAP 146 is in place, which is a real thing that you can read about here. The document talks about sending evidence (including most likely the camera and footage that becomes the film) to William-Patterson Air Force Base, but there is no such place as far as I could tell. There’s a Wright-Patterson AFB in Ohio, so they could have meant that. Interestingly, that particular base has played a role in the viral campaign for Super 8, as well being mentioned in the original teaser trailer.The password to open the document, titled “as18”, is “surveillance”, as found by MovieWeb. For more information on the film and its viral campaign, check out our Apollo 18 Viral Page. ARGs & Campaigns Viral Marketing Apollo 18Cerberus Station 9Super 8
Latest Clone Wars Trailer Incorporates More Viral September 15, 2009A little over a week ago, I reported a viral interview that Wired.com had conducted with Clone Wars bounty hunter Cad Bane. The viral was the first from the Star Wars universe to my knowledge, and I was hopeful more would emerge as the premiere for the show’s next season… Read More
‘The Grand Budapest Hotel’ Marketing Jazzes Up New Posters With Spotify Playlists April 4, 2014April 4, 2014In the four weeks since its release, Wes Anderson‘s The Grand Budapest Hotel has grossed over $25 million. Not bad for a film that’s been open in only 1,200 theaters. The film’s marketing campaign has matched Anderson’s quirkiness with fun websites and hilarious trailers. Now new interactive posters have popped… Read More
“The Lego Movie” Releases Hilarious Blooper Reel February 13, 2014February 13, 2014In what seems like a steady stream of cool viral marketing tidbits, we have another from Warner Brothers for The Lego Movie. This short video is a funny blooper reel of character interactions with a few recurring themes. Hit the jump to find out more and see the video. Read More
This whole movie is pure fiction fyi. Take it from a man that works for NASA and the military. Its pure publicity LMAO!