Second “Tron 3” Teaser Now Online Dan Koelsch, March 28, 2011March 29, 2011 The Tron: Legacy Blu-Ray (out on April 5th) promises to have several easter eggs, as would be expected from a film with just a vast viral campaign. We’ve already been leaked a ten minute short film titled “The Next Day”, which both fills in the gap between the two Tron films and teases the third. Now we have a short teaser called “The Dillingers’ Chat” from the same source that gives us more clues to the plot of Tron 3. Cillian Murphy played Encom board member and software engineer Edward Dillinger in TRON: Legacy, part of the corrupt regime that cared more about profits than advancement of technology. Edward is the son of Ed Dillinger (David Warner), the main antagonist of the original TRON film. Elder Dillinger was a VP at Encom thanks to stealing Kevin Flynn’s inventions until Flynn exposed his thievery after going digital. Since the story is that Dillinger was fired from Encom and created his own company, it was surprising that his son is now on the board, creating their main product. Had the son gone rogue? According to this chat between him and his father, apparently not. Thanks to Anton Volkov, uploader of both videos, for giving us the heads up. (Editors Note: We originally thought there was a third video yet to be released, but it turns out to be a misunderstanding) ARGs & Campaigns News Viral Marketing Viral News Viral Videos TronTron 3Tron Legacy
Viral Videos: Reading Rainbow Banned Book Reviews February 28, 2010February 28, 2010Although I was never a big fan of PBS’s Reading Rainbow as a kid, I always wondered what would happen if the kids on the show reviewed more … mature literature. Now we know, thanks to a series of videos from the comedy writing/directing duo Warm Apple Cherries. Check out… Read More
Viral Marketing ESPN Brings Admiral Ackbar to Primetime September 9, 2010October 18, 2011It’s probably not quite the same thrill as destroying the Death Star, but for one evening, everyone’s favorite squid-faced rebel hero, Admiral Ackbar, was the talk of the college football world. That is because ESPN aired a commercial documenting the now infamous campaign by University of Mississippi students to have… Read More
What Did You Think of Avatar Day Footage? August 22, 2009August 23, 2009Today was Avatar Day, in which IMAX theaters around the country showed a 16 minute preview of James Cameron’s upcoming epic 3D film about aliens and humans interacting on an exotic planet. If you were one of the lucky ones to get into this free screening, you got to see… Read More
For some reason, this made me nerdgasm more than the first trailer did… DISNEY! GREENLIGHT THE SEQUEL, DAMMIT!