First Look At “Rise of the Planet of the Apes” Could Lead to Virals Michael Lee, April 11, 2011April 11, 2011 WETA has unveiled our first look for Rise of the Planet of the Apes on the official Facebook Page. The four second clip is just a tease for coming events that are to hit later this week. Hit the jump to see the four second sneak peek and stay tuned for more on the movie later this week.Below is our very first look for Rise of the Planet of the Apes. Very quick, but it is a glimpse of what we can expect from the upcoming film directed by Rupert Wyatt. The page also says to look for a behind the scenes featurette on the creation of the apes on the official Avatar Facebook page. WETA is the Academy Award winning visual effects company that worked on films such as Avatar and Lord of the Rings. We have seen the marketing of teaser clips more often and this could pave the way for a viral given the fact that WETA is asking us to come back to another page. Remember when Battle: Los Angeles released a four second clip and had a huge viral campaign. There is also an official website you can follow at http://www.apeswillrise.com/Directed by Wyatt, the prequel to Planet of the Apes stars James Franco, John Lithgow, Freida Pinto, Andy Serkis, Brian Cox, Tom Felton, and David Oyelowo. News Viral Marketing AvatarBattle: Los AngelesRise of the Planet of the Apes
Has “The Dark Knight Rises” Viral Campaign Begun? December 7, 2011Just a few hours after writing about how The Dark Knight Rises still had hope for a viral campaign, our wish may have come true. Two fake CIA documents have been sent out that that might be the start of the campaign. Get the details after the break. Read More
The Office: The Halpert Baby Has A Blog February 12, 2010Following last week’s release of the Sabre Corp. website, NBC has gone live with another viral blog for The Office. This time it’s the “Halpert Baby Blog.” Maintained by Pam Halpert herself, the page offers some intriguing facts about the impending addition to Halpert family. So far, there’s an entry… Read More
Doritos Offers Contest Winner a Chance to Work with Michael Bay October 2, 2012October 2, 2012Transformers director Michael Bay is giving hopeful filmmakers a chance to work with him on “Transformers 4” by going commercial — literally. Read More