New “Super 8” App Reveals Hidden “Editing Room” Caleb Hamilton, May 9, 2011May 9, 2011 With a month left before the release of Super 8, Paramount Digital Entertainment has released an app for Apple mobile devices. It’s called Super 8 (fitting huh?) and it turns your iPhone, iPod Touch and/or iPad 2 into a vintage Super 8 camera. There’s no doubt you’ll have endless hours of fun with this, but what’s really intriguing about this app is what’s hidden inside…When you first launch the app, it looks like a normal camera app, the likes of Pocketbooth, the only exception being that it’s subtle viral marketing for Super 8. You can change the lens to different filters such as X-Ray, Sepia, Infared, ect. You may also add effects like Shakeycam using the accelerometer in iOS devices. In order to find the secrets of the app, you have to explore everything! Read the instruction manual, record a lot (and I mean A LOT) of videos. The app secretly embeds frames from several clips in the Super 8 Editing Room. You have to watch closely in order to see them and make sure when one appears you tap on it (your video will slow down when one appears)!Afterwards, you’re taken to a hidden compartment in your camera case called “Found Footage”. This is where all of the frames you find will be stored until a complete clip is made. So far I’ve only found one frame and it appears to go with this clip. All of the frames have to be collected in order to unlock a new clip at the “Editing Room.” Did I mention there are three clips that have to be put together? Happy hunting!Super 8 opens in conventional and IMAX theaters June 10th!Source: Gizmodo ARGs & Campaigns Viral Marketing Viral News Viral Videos AppleParamount Digital EntertainmentParamount PicturesSuper 8Super 8 Editing Room
Viral Video: Dark Moon February 21, 2010It seems like just yesterday I was saying this time of year is great for Twilight parodies. I guess I was right because Funny or Die has an original video called “Dark Moon”, which stars Brandon T. Jackson (Tropic Thunder). Check it out after the jump. Read More
This Week In Viral: 2012 and 2 New Films February 7, 2009July 18, 2010Two upcoming movies have added viral websites this week: Terminator Salvation and Surrogates. Also, the viral site for 2012 seems to be fully operational, and Woody Harrelson is getting in on the viral for that film. More after the jump. Read More
New Clip from Shane Acker’s 9 July 17, 2009July 17, 2009We just recieved this cool new clip from 9, the Tim Burton-produced film directed by Shane Ackler. This film definitely seems to be action-packed, and the animation is beautiful. Let us know what you think in the comments below. 9 opens nationwide September 9th. See our page on the film… Read More