ABC’s “Castle” To Get Graphic Novel Dan Koelsch, May 17, 2011 Disney’s aquisition of Marvel keeps looking better and better, as yet another crossover will bring fans of the hit ABC show Castle a graphic novel to be published by the comic book company. However, it may not be exactly what you think. Get the details after the break. TV Guide reports that “Marvel Entertainment and ABC Studios have teamed up to create a hardcover graphic novel inspired by the ABC’s Castle”. However, it won’t follow writer Richard Castle (Nathan Fillion) as he shadows NYPD detective Kate Beckett (Stana Katic), nor will it follow Nikki Heat, Castle’s novel character inspired by Beckett. The graphic novel will instead follow the character that made Castle famous, Derrick Storm. On the television show, Castle becomes bored with Storm, the title character of his series of detective novels, so he kills him off, leading him to use Beckett as his muse for the new character Nikki Heat.Both on the show and real life, two novels have been published (through Hyperion Books) featuring the Heat character, but this will be the first time we actually get a glimpse at Storm. The 112 page graphic novel is titled Richard Castle’s Deadly Storm, and features Marvel writers and illustrators. The cover art, by Planet Hulk‘s Carlo Pagulayan, can be seen below. ABC has been really worked hard to get the Castle brand out there, between social media storytelling, novels, and just the overall presence of Richard Castle online (you can find the character on Twitter, Facebook, and his own homepage). Will you buy the graphic novel when it comes out in September? Viral Marketing ABCCastleMarvel
Super 8 Viral Updates: Minker’s Blog Hacked, New Chat, And Map Of The Little A’Le’Inn March 27, 2011March 27, 2011So far we’ve seen the viral campaign for Super 8 split into two narratives. There’s the Rocket Poppeteers storyline and then there’s the tale of Josh Minker and a mystery man (dubbed Mysterio by ARGers) who have to work together to figure out the secrets of Minker’s father. We got… Read More
Incredible New Halo Reach Live Action Spot August 26, 2010August 26, 2010You want Halo Reach action? You got it. The previous ambient live action shorts have been setting the mood for this new Halo Reach spot “Deliver Hope.” Get blown away after the jump. Read More
New ‘Office’ Webisodes to Premiere October 21st October 4, 2010Many fans of The Office will argue that one of the highlights of last season had nothing to do with the show’s televised episodes, but rather The Office webisode titled “Subtle Sexuality.” The hilarious music video and subsequent viral campaign promoting it featured some of the show’s minor characters that… Read More