Green Lantern Website Launches “Infinite Oath” Caleb Hamilton, May 18, 2011 The Green Lantern website has unveiled a new, interactive section that allows users to upload videos of themselves reciting the Green Lantern Corps oath. Do you know the oath by heart? Do you wake up every morning and recite it? If so (and if not, that’s okay), this site is for you!When you arrive at the site, you will be greeted by a wall of pictures of people who have already uploaded their version of the oath, which you can watch for inspiration. You too, can become a Green Lantern in a matter of seconds by uploading your version of the oath via YouTube. Afterwards, your video will appear on the wall below and you will officially become a Green Lantern! Try it for yourself and post your video in the comments below!Green Lantern opens in 3D on June 17th. Viral Marketing Green Lantern
“The Girl with the Dragon Tattoo” Viral Leaks Footage and New Site October 20, 2011October 20, 2011The Girl with the Dragon Tattoo has some very exciting new viral activity and it requires some sharp eyes or knowledge of the source material. For those who are unfamiliar with the story disgraced publisher Steig Larsson (Daniel Craig) has been hired by Henrik Vanger, the former CEO of Vanger… Read More
Tribeca Film Fest Announces New Transmedia Award August 7, 2012The Tribeca Film Festival announced today that they would be creating a new award for transmedia projects to “celebrate new trends in digital media and recognize these transmedia creators who employ an innovative, interactive, web-based or multi-platform approach to story creation.” More after the break. Read More
Video and My Account of The Crazies Premiere February 25, 2010February 25, 2010As I briefly mentioned in my review of the film this morning, the premiere of The Crazies was an event like no other. Overture really went all out to get this audience pumped for the film, treating it like a military quarantine. I’ll explain the “crazy” night (my first premiere!)… Read More