“Super 8” Standees Provide Links to Editing Room Clips Dan Koelsch, May 18, 2011 Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. MovieViral reader Rick C. (@RixxDominator on Twitter) was the one to clue us into this latest development. At the end of the trailer shown inside the theater standee is a link to one of the clips on the S8 Editing Room site. It looks like this is the new key to unlocking clips on the site, where before blogs were getting mailings with the clips. The one Rick found was for Clip #57, and the link was clip57.standee.super8-movie.com, and the link provides a downloadable version of the clip, along with info on the person, time, and location of the link being found. I tried substituting other numbers in the link to no avail, so I’m interested to see what the links are for the other clips.Take a look at Rick’s pictures that show the link and standee here.Though the clip was unlocked yesterday, I still don’t see it on the Editing Room website as part of the video for some reason. Still, go check out your local theater and see if you can spot the link as it quickly comes up at the end (similar to the hidden images and links we’ve seen before).Check out our full coverage of the film and its viral campaign at our Super 8 Hub. Super 8 opens in theaters and IMAX on June 10th. ARGs & Campaigns Viral Marketing S8 Editing RoomSuper 8
Peter Jackson Starts Production Vlogs For “The Hobbit” April 15, 2011When Peter Jackson was directing The Lord of the Rings trilogy starting in 2000, he would periodically post video blogs from the set of the films. At the time, it was a rather innovative idea, considering YouTube was years away, and video sharing on the Internet as a whole was… Read More
You Can Decide How “Terra Nova” Ends…If You Buy the DVD September 16, 2012I was one of the few fans of Fox’s sci fi series Terra Nova, and was obviously sad to see it cancelled after only 11 episodes. The show ended on a cliffhanger, but the time travel series came out on DVD this week, and if you bought a copy, then… Read More
Syfy’s “Haven” Will Follow Twitter-integrated Plot August 12, 2011August 12, 2011In the past, we have reported on television shows that have integrated events on social networks such as Facebook and Twitter. More recently, USA’s Covert Affairs did something like this where Twitter users were able to interact with CIA operatives on a mission in Budapest during an episode. Now, Syfy’s… Read More