“Super 8” Standees Provide Links to Editing Room Clips Dan Koelsch, May 18, 2011 Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. MovieViral reader Rick C. (@RixxDominator on Twitter) was the one to clue us into this latest development. At the end of the trailer shown inside the theater standee is a link to one of the clips on the S8 Editing Room site. It looks like this is the new key to unlocking clips on the site, where before blogs were getting mailings with the clips. The one Rick found was for Clip #57, and the link was clip57.standee.super8-movie.com, and the link provides a downloadable version of the clip, along with info on the person, time, and location of the link being found. I tried substituting other numbers in the link to no avail, so I’m interested to see what the links are for the other clips.Take a look at Rick’s pictures that show the link and standee here.Though the clip was unlocked yesterday, I still don’t see it on the Editing Room website as part of the video for some reason. Still, go check out your local theater and see if you can spot the link as it quickly comes up at the end (similar to the hidden images and links we’ve seen before).Check out our full coverage of the film and its viral campaign at our Super 8 Hub. Super 8 opens in theaters and IMAX on June 10th. ARGs & Campaigns Viral Marketing S8 Editing RoomSuper 8
LOST: Dude Video and Massive Prop Auction May 13, 2010May 13, 2010ABC’s LOST is gearing up for its series finale in less than two weeks, so I guess it shouldn’t be surprising to find out they are auctioning off almost 100 different props from the hit show. Find out more, and see a compilation of all the times Hugo says “Dude”… Read More
Seth MacFarlane To Donate $1 Million Towards “Reading Rainbow” Kickstarter Campaign June 27, 2014June 27, 2014We already know how the Reading Rainbow kickstarter campaign was able to accumulate the $1 million funds needed to relaunch the PBS series into a readily available scholarly program for the youth. In fact there were some really cool incentives for fans should they give larger amounts. But with the… Read More
Veronica Mars Movie Will Get Made With Help of Kickstarter March 13, 2013March 13, 2013One of my favorite shows ever is Veronica Mars. While there had been much talk about the series getting turned into a movie, over five years since its cancellation, there has been no real news on the effort. Until now, that is. Find out how some of the people behind… Read More