“The Dark Knight Rises” Viral Campaign Begins! Michael Lee, May 20, 2011May 20, 2011 Cue the Hans Zimmer Batman theme because not only do we have our first look at Bane, but The Dark Knight Rises Viral Campaign begins. And that means we will be hard at work keeping you up to date on all that is happening with the viral campaign. Hit the jump to see the new website and a full view of the new imageEarly this morning WB launched the official website for The Dark Knight Rises and upon entering the website you start to hear loud chanting. If you listen carefully you can make out the people chanting #thefirerises, which when posted on Twitter or Facebook reveals a hidden image pixel by pixel. The image revealed was an image of Bane (played by Tom Hardy).JoBlo was the first to come across this exciting news. According to Badassdigest, this is pretty much how The Dark Knight viral campaign started. Now the question is if it starts out the same will it end the same way as well? I personally think it should. It’s the best way to involve fans and reveal a little more about the movie without having any product placement involved.Bane does look badass and hopefully we will get to see more things like this in the coming weeks.Stay tuned! Viral Marketing The Dark Knight Rises
Saturday Night Live Takes on We Are The World, Undercover Boss, and Olympics February 28, 2010Last night, Jennifer Lopez hosted and performed on Saturday Night Live, and she did a pretty good job in my opinion (at least as host). The show parodied the new “We Are the World” song by bringing awareness to how bad the song is. We also got a couple hilarious… Read More
Word of Mouth Viral: The Haiti Relief Efforts January 28, 2010October 18, 2011On January 13th, 2010 the small island of Haiti was devastated. Right before 5:00 PM, a magnitude 7.0 earthquake shook Haiti to it’s core. The earthquake caused massive damage and left thousands of Haitians homeless, and hundreds of thousands dead. Almost instantly, the popular social networking website Twitter was flooded… Read More
Check Out These Crazy Building Ads for Inception July 2, 2010One of the basic ways to create viral buzz for any product is to simply have interesting advertisements. This of course works well with films, where you are trying to sell the film’s style and premise as a brand. Inception has gained a reputation as film with very original and… Read More
There is a youtube account named TheFireRises with 3 videos, one of them has a link to a facebook page of a group called TheFireRises, look that up guys! http://www.youtube.com/user/TheFireRises