Isaiah Mustafa (The Old Spice Guy) is Luke Cage In Mysterious Trailer Dan Koelsch, May 29, 2011 The Daily Blam has found a promotional trailer for a superhero project, but the source is unknown. The video features Isaiah Mustafa, the actor best known as ‘The Old Spice Guy’ for his recent role in popular commercials and the well-received viral campaign for the Old Spice brand, as Marvel Comics’ Luke Cage. Get more details, and see the video, after the break.Obviously, the low production value has led bloggers, including myself, to assume this is just a fan made trailer. Mustafa himself may be behind this, as Marvel is looking to make a television show for film based on Cage, and Mustafa has actively campaigned for the role. However, nothing else about the production and purpose of the trailer is known, and Mustafa himself has been quiet on the subject, not even tweeting a hint of the video’s release in the past week.What do you think of Mustafa as Luke Cage? Does he fit the part? Do you think this video was made by Mustafa to drum up fan support and convince Marvel executives that he is the man for the job? He obviously knows viral marketing and has a fan base. Let us know your thoughts in the comments below. Fan Made Work Viral Marketing Viral News Viral Videos Isaiah MustafaLuke CageMarvelOld SpiceViral video
Check Out Kermit Cam At The Pirates Premiere May 10, 2011Walt Disney Studios’ Pirates of the Caribbean: On Stranger Tides had its world premiere at Disneyland on Saturday, and Kermit the Frog was on hand to interview the celebrities and stars of the film who showed up. Watch his coverage of the event through the “Kermit Cam” after the break. Read More
Halo Reach Uses New Interface, 4 More Live-Action Commercials To Come August 21, 2010August 22, 2010Bungie is not new viral marketing for the Halo series. Both Halo 3 and ODST had interactive games, but this new viral campaign takes us to a whole new level. Find out how you, your facebook, and a robot arm will make a “Light Sculpture” after the jump. Read More
“Muppets Most Wanted” Wishes You A Happy Valentine’s Day February 14, 2014This Valentine’s Day may be filled with romantic dinners, chocolate, sparkling alcohol, flowers, and everything else in between. But the Muppets celebrate the most romantic day a little differently. To celebrate Valentine’s Day, as well as promote the upcoming Muppets Most Wanted, Disney has sent us two Valentine’s Day e-cards,… Read More