“The Force Awakens” In ‘Star Wars Episode VII’ Caleb Hamilton, November 6, 2014November 6, 2014 Briefly: When Star Wars Episode VII was announced, fans of the legendary saga wondered what the film’s subtitle would be. Being the secretive filmmaker that he is, J.J. Abrams went through 8 months of principal photography without revealing anything about the movie, not even a title. Sure Abrams did the Force for Change teasers, showing off the set. There was even the little competition between Star Wars and Batman v. Superman: Dawn of Justice. Now that principal photography has officially ended, the official Star Wars Twitter posted an announcement of the end of filming along with a brand new title treatment. Star Wars: Episode VII is officially titled: Star Wars: The Force Awakens. It is unclear whether this new trilogy will completely abandon the numerical ‘Episode’ titles, hopefully not. However, it also makes sense that they would abandon that style as the original trilogy and prequels were an epic. This new trilogy, while it does continue the story, exists outside of that original saga.Star Wars: The Force Awakens opens in theaters on December 18th, 2015! Social Networks Viral Marketing DisneyJJ AbramsLucasfilmStar Wars
Disney and YouTube Partner to Produce Original Web Series November 8, 2011November 8, 2011The Walt Disney Company and YouTube recently inked a multi-million dollar deal that seems to play on both company’s weaknesses. Disney is having trouble attracting young people looking for video content to their website, whereas YouTube is not “kid-friendly” in the eyes of some parents. Will this new deal work… Read More
Viral Marketing FX Series “Lights Out” Wants You To Knock Out A Heavyweight January 4, 2011Basic cable is the new home for complex dramas, and FX looks to continue the trend with their boxing series Lights Out. The show follows heavyweight fighter Patrick ‘Lights’ Leary,” played by Holt McCallany, and FX has created a live-action online game where you can fight Leary. Check out the… Read More
Find Subject Zero – What Does it Mean? June 6, 2010June 7, 2010Many of you know that we at MovieViral love a great viral campaign in hopes to what it may or may not bring to the big screen. But every now and then, we branch out of film, and move into other forms of entertainment, based on it’s quality. We saw… Read More