Dimension Films Would Rather Find Release Date for “Apollo 18” Than Update Its Viral Campaign Michael Lee, June 1, 2011June 1, 2011 In what was suppose to be one rather exciting viral marketing campaigns of 2011, has turned into a figment of your imagination. Perhaps it’s due to the fact that Apollo 18 cannot find a solid release date. Box Office Mojo is reporting that the release date has shifted for a fifth time. The film is now scheduled to be released on September 2nd. Previously the film was set for an August 26th release date. Before that the film was scheduled for a January 2012 release. Given that there has been no updates to the viral , it seems rather obvious that Dimension films would turn its attention to finding release date they can settle on. I was rather excited for this viral campaign. It had the conspiracy theory factor going for it and who doesn’t love a good conspiracy theory. The viral came with everything: Photos, videos, and a blog with documents revealing what happened to Apollo 18 and why we never went back. All of which explained why man has not returned to the moon in over forty years. But alas, with the unstable scheduling date, I doubt that we will ever see any updates for this film.You can click on the link to view the history of the Apollo 18 viral and how it reach its end. News Viral Marketing Apollo 18
Genesis Rodiguez Talks ‘Tusk,’ ‘Working With Johnny Depp, ‘Big Hero 6,’ And More September 18, 2014September 18, 2014Tusk tells the story of Wallace (Justin Long) arrogant podcaster who gets kidnapped in Canada, and is forced to undergo a beastial transformation into a walrus which is surgically performed by his captive. When Ally (Genesis Rodriguez) realizes that he has been gone for far too long, she brings along… Read More
Find Your Temptation With “Tyler Perry’s Temptation” Tracker March 17, 2013March 19, 2013Tyler Perry’s Temptation is about a marriage counselor who gets bored in her own marriage and has an affair with an obsessive man, which leads to trouble. The film opens in theaters March 29th, but if you want to discover your own temptations, there’s an app for that. Read More
Tron Tuesday: Daft Punk’s “Derezzed” Music Video October 26, 2010It’s Tuesday, which means that Disney has released yet another Tron: Legacy promotion. This week we have the music video from Daft Punk for the song “Derezzed”. The video includes clips from the film and an intro by Michael Sheen asking Daft Punk to electrify the audience. Click the jump… Read More