Full Super 8 Editing Room Video Revealed Dan Koelsch, June 9, 2011 As part of the viral campaign for Super 8, the website S8EditingRoom.com has slowly been revealing a film reel that shows the film’s monster and its technology being tested on. Now the reel is complete, and we get some great details from the spoiler-heavy video, and if you watch Super 8, you’ll see how this documentary plays a role in the storyline. Check out the full Editing Room video after the break. Super 8 opens in select theaters today and nationwide tomorrow. Follow our coverage of the film at our Super 8 Hub, and be sure to check back for more updates on this viral campaign, as well a review of the ARG. Read our review of the movie itself here. ARGs & Campaigns Viral Marketing Viral Videos Josh MinkerSuper 8Super 8 Editing Room
Propaganda Posters & Prequel Comic For Guillermo Del Toro’s “Pacific Rim” October 12, 2012Viral activity is not limited to the web; it can go as far as physical face-to-face interactions. While there aren’t any particular viral campaigns for Pacific Rim that we know of, the poster for the New York Comic-Con could provide the inspiration needed to push one through. There will also… Read More
New Super 8 TV Spots and Clip Tease Monster May 17, 2011May 17, 2011The other day we told you about some TV spots for Super 8 that were being released online before airing. Now we have all the spots and a clip package that give us some insight into the monster, including quick glimpses that of course show very little. Check out all… Read More
“Avatar” Twitter Buzz Continues, Dominates New Releases March 29, 2010April 7, 2010Fifteen weeks after it was released, Avatar continues to dominate movie-related tweets. Trendrr, which follows the popularity of twitter phrases, shows Avatar consistently beating other films in their overall buzz on Twitter. This reiterates Avatars enormous success in the box office, as people continue to chat about the film. Check… Read More