Full Super 8 Editing Room Video Revealed Dan Koelsch, June 9, 2011 As part of the viral campaign for Super 8, the website S8EditingRoom.com has slowly been revealing a film reel that shows the film’s monster and its technology being tested on. Now the reel is complete, and we get some great details from the spoiler-heavy video, and if you watch Super 8, you’ll see how this documentary plays a role in the storyline. Check out the full Editing Room video after the break. Super 8 opens in select theaters today and nationwide tomorrow. Follow our coverage of the film at our Super 8 Hub, and be sure to check back for more updates on this viral campaign, as well a review of the ARG. Read our review of the movie itself here. ARGs & Campaigns Viral Marketing Viral Videos Josh MinkerSuper 8Super 8 Editing Room
Japanese Ads for “The Cabin in the Woods” Deemed Too Scary March 9, 2013Can you believe that the horror film The Cabin in the Woods was released in Japan only this weekend, almost a year after its US release? The marketing leading up to the film’s opening makes up for extreme delay a bit by being a little too effective. Hit the jump… Read More
Check Out These Crazy Building Ads for Inception July 2, 2010One of the basic ways to create viral buzz for any product is to simply have interesting advertisements. This of course works well with films, where you are trying to sell the film’s style and premise as a brand. Inception has gained a reputation as film with very original and… Read More
Transformers: Revenge of the Fallen Viral Updates June 10, 2009June 16, 2009Some updates on Transformers: Revenge of the Fallen. Read more… Read More