DC Entertainment Launches “Green Lantern” App Caleb Hamilton, June 10, 2011 We’re a week away from Warner Bros. release of Green Lantern, and this week DC Entertainment announced the launch of an app based on best-selling DC Comics super hero and timed to the release of the film. Hit the jump for more details!The Green Lantern app is your destination for all things Green Lantern. You’ll be able to read over 200 Green Lantern comics, including GREEN LANTERN: Secret Origin by Geoff Johns and Ivan Reis. New comics will be added every week for your reading pleasure. The app also contains the latest trailers for the theatrical release of the Green Lantern movie.It also features the following:Previews of other exciting GREEN LANTERN releases, like the animated GREEN LANTERN: EMERALD KNIGHTS and the video game GREEN LANTERN: RISE OF THE MANHUNTERS.Featured Sections include, New To GREEN LANTERN? Start Here!, We Are The Corps! and His Darkest Days, all of which include essential reading for fans new to GREEN LANTERN comic books.Key first appearances of Green Lantern Corps members such as Kilowog, Tomar Re, and Sinestro.Comic Store Locator, to find your favorite GREEN LANTERN comics in print.The App is available now, for free, on all iOS mobile devices. Be sure to check out Green Lantern in 3D on June 17th! Viral Marketing AppDC EntertainmentGreen LanterniTunesWarner Bros
“Captain America” Continues Odd Promotional Campaign With Dunkin’ Donuts Partnership July 3, 2011A couple weeks back, we covered a Captain America: The First Avenger viral website, “Hunt the Red Skull,” that was launched in conjunction with the film’s promotional partnership with Wrigley’s chewing gum products. It appears Marvel has reached out further to eating establishments, and launched an even larger campaign with… Read More
‘Interstellar’ Oculus Rift Coming To Select Theaters October 3, 2014Studios are always looking for interesting ways to engage audiences and entice them to purchase tickets. Scavenger hunt viral marketing, fun and puzzling websites, even revealing your secrets anonymously on ominous websites, marketing teams are thinking of clever ways to keep audiences engaged in more ways than just dropping a… Read More
Viral Video Round Up: Rainn Wilson, The Wire, Assassin’s Creed, Chad Michael Murray, And More! September 16, 2012The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More