DC Entertainment Launches “Green Lantern” App Caleb Hamilton, June 10, 2011 We’re a week away from Warner Bros. release of Green Lantern, and this week DC Entertainment announced the launch of an app based on best-selling DC Comics super hero and timed to the release of the film. Hit the jump for more details!The Green Lantern app is your destination for all things Green Lantern. You’ll be able to read over 200 Green Lantern comics, including GREEN LANTERN: Secret Origin by Geoff Johns and Ivan Reis. New comics will be added every week for your reading pleasure. The app also contains the latest trailers for the theatrical release of the Green Lantern movie.It also features the following:Previews of other exciting GREEN LANTERN releases, like the animated GREEN LANTERN: EMERALD KNIGHTS and the video game GREEN LANTERN: RISE OF THE MANHUNTERS.Featured Sections include, New To GREEN LANTERN? Start Here!, We Are The Corps! and His Darkest Days, all of which include essential reading for fans new to GREEN LANTERN comic books.Key first appearances of Green Lantern Corps members such as Kilowog, Tomar Re, and Sinestro.Comic Store Locator, to find your favorite GREEN LANTERN comics in print.The App is available now, for free, on all iOS mobile devices. Be sure to check out Green Lantern in 3D on June 17th! Viral Marketing AppDC EntertainmentGreen LanterniTunesWarner Bros
Play “Suits” Online Game For a Chance to Win $50,000 June 23, 2012June 23, 2012Briefly: USA Network’s legal dramedy Suits recently started its second season. To promote the occasion, the show has teamed up with Lexus to bring you Suits Recruits, an online game where you navigate an interoffice social network in order to get a job at Pearson Hardman legal firm and help… Read More
“Muppets Most Wanted” Internet Ad Pokes Fun At Unnecessary Twitter Hype January 7, 2014Studios using tweets hyping or giving positive reviews on TV spots, images, or newspaper ads have become commonplace. My tweet was used by WB for The Conjuring last year. But if a film is critically panned, it wouldn’t be surprising to see a marketing team resort to using tweets on… Read More
Follow In the Footsteps of Sherlock Holmes November 18, 2009How’s this for a tourist attraction? The VisitBritain tourist agency is teaming up with the new Sherlock Holmes to help you plan a unique tour of London fit for any Holmes fan. When you go to the agency’s page dedicated to the campaign, you can actually see an interactive map… Read More