JK Rowling Announces A Harry Potter “Unique Online Reading Experience” Dan Koelsch, June 23, 2011 The time is finally here. JK Rowling has announced what her Pottermore project is, and it may not be what you expect. She describes it as a “unique online reading experience” that presents the same story of Harry Potter, but with a twist. Watch the announcement after the break.As you can see, Rowling is a bit vague on exactly how this interactive adventure how it will work, but we do know that participating in it will give you more insight into the world of Harry Potter thanks to Rowling providing information she has kept back. The “experience” starts in October, but the website says to come back on July 31st to learn how you can be one of the select few to join in early. Rowling gives the clue to “follow the owl”, which might relate to the owl featured on the Pottermore website. We’ll provide an update when we know more.Until then, we recommend that you sign up for Pottermore and look around. Check out Mashable for some pictures of the website, which we now know Rowling created in partnership with Sony. Tell us what you think of Pottermore now that we (kind of) know what it is! Viral Marketing Viral Videos Harry PotterInteractivePottermore
Play the “Priest” Online Game in 3D! April 11, 2011April 11, 2011Have you ever wanted to slay bloodsucking vampires? Well now you get your chance! Screen Gems’ Priest is due out next month and they’re just beginning their online marketing campaign. Today an online game based on the film was launched that you can play in 3D! Read on for more. Read More
ViralCast #16: District 9! August 17, 2009August 17, 2009This week on ViralCast, Dan, Ian and I discuss and review District 9. We talk about the viral campaign, a sequel and so much more! Make sure you check out the MovieViral.com Official Forum. (District 9 Spoilers) Subscribe to the podcast on Read More
New Viral Site For Stephen King’s “Bag of Bones” November 10, 2011A new viral website for A&E’s upcoming two-part miniseries “Bag of Bones,” which is based the Stephen King bestselling novel, was discovered yesterday – and it looks pretty interesting. Dark Score Stories gives you an interactive way to explore the background of some of the main characters, who narrate several… Read More
Follow the owl also means here to click on the shadow of the owl that flies overhead at the end of the video to be redirected to the Pottermore website lol