The Bat Signal Shines In Pittsburgh Kris, July 28, 2011 Batman loyalists shine his symbol on a city skyscraper yet again! To commemorate filming starting this week in Pittsburgh for The Dark Knight Rises, local tech companies Idea Foundry and Lightwave International displayed the symbol on the Highmark building. Check it out after the jump. Staff Blogs from the Pittsburgh Post-Gazette has an interview with The Idea Foundry and Highmark Inc. CEOs.Mike Matesic, CEO of Idea Foundry, said his company “is delighted only only to see major motion pictures like ‘Batman’ choose to film in Pittsburgh, but also to help them take advantage of all the other benefits our region’s technology companies have to offer.“What we’re seeing with Lightwave is just the tip of the iceberg in terms of how our local tech companies can help filmmakers produce, market, and generate new revenue streams for their movies and TV productions.”So new partnership in marketing this isn’t just for The Dark Knight Rises. Residents of Pittsburgh, there’s more to come for you yet. Viral Marketing The Dark Knight Rises
“Dawn Of The Planet Of The Apes” Featurette Puts A Decimated San Francisco Into Focus July 1, 2014July 1, 2014Following the WETA featurette and the three prequel viral videos, comes another Dawn of the Planet of the Apes featurette from the 20th Century Fox marketing team. The featurette takes a visit to the set of the film, which is set years after Rise in a San Francisco ravaged by… Read More
Captain America Bits: New Viral Game, Website Updates, and a Visit To The NYSE July 12, 2011The movie buzz this week has been dominated by Warner Bros. with the release of Harry Potter and the Deathly Hallows Part 2, as well as the trailer launch of The Dark Knight Rises. Both films certainly deserve their respective attention, but Marvel is making sure that fans don’t forget… Read More
“The Inside Experience” Has Unsatisfying End…Or Does It? August 5, 2011August 5, 2011The eighth and final episode of The Inside Experience was released yesterday and showed Christina getting saved, but we got no answers as to why she was kidnapped or who her captor was (which angered many ARG players). However, this may not really be the end, as the captor’s last… Read More