Apollo 18: Viral Campaign Starts Back Up, New Poster and TV Spot Revealed Dan Koelsch, August 6, 2011 Unfortunately, the biggest thing Dimension Films’ Apollo 18 may be known for is it’s constantly changing release date, but there was a time when its viral campaign ruled the newsfeed. After taking a hiatus since March, the campaign is back in full force. See the latest updates after the break. The campaign has centered around the official website subpage called Cerberus Station 9, where a series of documents have progressively been revealed. There have been different passwords in the past, but as of now, you can use the password “surveillance” to open all the documents. When we last left off, the mission had already occurred, and the voice recorder was supposed to be sent to get analyzed. The latest two documents, titled “lmovt_pg0” and “lmovt_pg2-51” are the cover page and page 2 of the 51 page voice recorder transcript. Page 2 shows that the astronauts heard something outside their lunar module. Check out both images below.We also got a new poster and TV spot with these latest developments, both of which you can see below.Apollo 18 is a found footage sci fi thriller from director Gonzalo López-Gallego and screenwriter Brian Miller, about a secret Apollo moon mission in which a vicious alien is discovered. The film opens in theaters on September 2nd in the US. Follow the film on Facebook, Twitter, and YouTube. Follow our coverage of the viral campaign on our Apollo 18 Hub. ARGs & Campaigns Viral Marketing Apollo 18
2012: Missing Persons and Puzzles November 9, 2009November 9, 2009A new video on Soren’s blog shows us a worried Ulfert who has lost touch with the Corruption Theorist. In a post from CT titled Going Fishing, we get the following brief and subtle message that they are moving in for the kill. The time has come for decisive action…. Read More
Mystery Video Could Be Viral Marketing For Monster Movie or Something We’ve Seen Before October 17, 2012October 18, 2012Peter over at /Film got a weird text message yesterday with an even weirder video attached that shows some kind of humanoid creature. Could this a viral marketing ploy for an upcoming film? While it’s probably not Cloverfield, we do have an idea. Details after the break. Read More
When Virals Fail To Live Up to Their Potential April 7, 2011April 7, 2011Movie virals have always been a huge part of the film industry since the dawn of its simplest form; the movie trailer. Its only now that virals have become more prevalent to studios since they introduced a more interactive version for fans and moviegoers. There are effective virals, the virals… Read More
Apollo 18 is sure to thrill with its intense sci-fi storyline that mimics the “real life” mission. http://bit.ly/mZiZt2
I’d like to know what the Russian language faux-Soviet document says. I can’t read Russian, so cccp_n1.jpg is inaccessible to me
CCCP document translated by a pastebin posting from a friend:Secretary General of the ‘expressed his contentment is not the lack of progress in achieving your targets for eapusku spaceflight. RCF-1 request for additional funding was rejected. released resources 11a52 will be more than enough to produce the desired and immediate results. It is essential that the test eapusk Leninsk held on schedule. Since NC-NC-33rd and 43rd are not available, HBC Kuznetsova to deliver an additional 75 NC-15, 23 NK-15 and 15 NC-21 as requested. we are not allowed to dolzhny great achievements nashevo friend Sergei Korolyov – a hero of labor-sotsialisticheskovo been surpassed by any other foreign power.