Apollo 18: Internal NASA Memos Hint at Problems On Lunar Surface Dan Koelsch, August 29, 2011 Dimension Films’ Apollo 18 is a found footage sci-fi thriller about a secret mission to the moon back in December of 1974 that went horribly wrong. For the viral campaign, the film’s official website has a subpage that updates periodically with several documents from before, after, and during the mission. The latest documents are internal memos at NASA that show how they knew something was up. Check out the documents below (unlocked with password “surveillance”). The first, titled “disrupt”, talks about a strange disruption to the lunar module. The second document explains how several cameras in the module went out, yet troubleshooting has not been able to fix them. These obviously hint that something is on the lunar surface causing these problems. You can follow all our coverage at our Apollo 18 Hub. The film opens in theaters this Friday! ARGs & Campaigns Viral Marketing Apollo 18
‘Ghostbusters’ Donuts: Krispy Kreme Celebrates Film’s 30th Anniversary With Themed Donuts September 17, 2014September 17, 2014When there’s something strange in your neighborhood, the first people you call would be Ghostbusters. But when that strange activity is hunger, you need to call Krispy Kreme. The donut company recently announced that they will sell two marshmallow Kreme™-filled Ghostbusters donuts: Krispy Kreme’s Ghostbusters and Stay Puft Marshmallow Doughnuts… Read More
“Amazing Spider-Man 2” Viral Site Makes Dr. Octopus Connection To Latest Trailer December 7, 2013December 7, 2013The first trailer for The Amazing Spider-Man 2 has just been released, and already the viral site is making connections to it. While we don’t know the extent of BJ Novak‘s role in the sequel, rumors are swirling that it could be anyone from Donald Menken, Norman Osborn’s assistant, to… Read More
District 9: Entertainment Weekly & Other Updates August 7, 2009August 7, 2009Something tells me we are going to see a lot of updates within the next week. Right now we are looking at some new videos, as well as some reiterations of existing viral. Ryan, of our wonderful forum, has posted an interesting video of some MNU documentary in regards to… Read More