New Mouth Taped Shut Post Leads to “The Girl with the Dragon Tattoo” Viral Michael Lee, October 10, 2011October 10, 2011 We have been wondering for a long time what mouthtapedshut.com, the tumblr site for The Girl with the Dragon Tattoo, was really all about, was it a viral site or was it just a site for teaser images? Sony’s newly launched ComesForthintheThaw.com, we can surmise it is the latter. Hit the jump to see what this new site is all about.As hinted in their newest post (via Slashfilm), Comesforthinthethaw.com opens with a white background with text that reads “What is hidden in the snow, comes forth in the thaw. Clicking on the link takes you to a new page. We can hear yet another teaser for the score conducted by Trenzt Reznor and Atticus Ross and a POV look of Milleninum, the magazine that Mikael Blomkvist (Daniel Craig) runs. As cycle of ice begins to cover the screen and is quickly thawed out and the image becomes clearer to reveal sounds of trains and announcements, doors opening, water running, what sounds like to be a struggle, and some conversing between two characters.We can’t make much of this now, but this site takes from the mystery and specter of mouthtapedshut.com. Having never read The Girl with the Dragon Tattoo, I can only expect this mystery to grow darker even when clues shed more light. ARGs & Campaigns Viral Marketing comesforthinthethaw.comMouth-Taped-Shut.comThe Girl with the Dragon Tattoo
What If? Dawn of the Dead Viral September 7, 2009January 23, 2010The original Dawn of the Dead is my all time favourite Zombie horror film. Released as a sequel to Night of the Living Dead 10 years after its release, Dawn took the zombie nightmare further by reversing the roles and making the zombies the dominant species. Dawn followed 4 survivors… Read More
Tron Legacy: Protest To Be Held at Press Conference? March 28, 2010March 28, 2010The much-anticipated Tron Legacy Encom Press Conference is being held in less than two weeks, but the question still remains as to what to expect. 42 Entertainment likes to do things big, as evidenced in their viral for The Dark Knight. New evidence has come to light that could mean… Read More
Tron Legacy Viral To Go Silent “For The Next Few Weeks” May 15, 2010June 10, 2010Well, this is unfortunate. After a strong start to the Tron Legacy viral that gave us at least weekly updates, the campaign is looking to lay low for a while. This isn’t too surprising given the amount of work already put into it, yet the film’s release still being over… Read More