Reporter Killed On Camera For “The Darkest Hour” Dan Koelsch, December 21, 2011 Summit Entertainment’s alien invasion film The Darkest Hour opens on Christmas Day. To get you in the holiday spirit, the studio has released a viral video that shows a Russian reporter getting killed by the aliens as their invasion begins. Check out the video after the break. While the date of the events in the video are not given, the video was released on December 19th the reporter references “December 22, 2011” (the date of the film’s release in Russia) as being in the future. I find it interesting that we are seeing events in the movie take place before it comes out. Let us know what you think in the comments below.Source: Viral Marketing Viral Videos The Darkest HourViral video
Let Me In Viral Postcards From New Mexico August 9, 2010Overture’s Let Me In has an interesting viral campaign. While there have websites and mailings, the viral hasn’t really gone anywhere. There is no direction. Still, I find all the little bits to be fun and very intricately tied to the film, like the most recent update, a postcard from… Read More
Viral Marketing ABC Asks You “What is Revenge” September 16, 2011September 16, 2011They say that revenge is a dish best served cold, but when it is served by the steamy Emily VanCamp, then it is something that you want to just eat right up. Revenge is a new ABC drama that is loosely based on Alexandre Dumas novel The Count of Monte… Read More
Paramount and Qualcomm Announce “Star Trek Into Darkness” Super Bowl App January 8, 2013January 8, 2013The Super Bowl is right around the corner and the major studios are gearing up to present glimpses at some of their upcoming films. On Monday, Paramount Pictures and Qualcomm Labs, Inc. announced a new mobile application that will be used during the big game to unlock exclusive content from… Read More