J.J. Abrams Puts You in the Action With “Action Movie FX” App Dan Koelsch, December 25, 2011December 25, 2011 Have you ever wished that your life was more like an action movie? Well, now you have the chance to take a step closer to that dream with the iTunes app Action Movie FX from Bad Robot Interactive, J.J. Abrams’ company. Take video with your iPhone, iPod Touch, or iPad and the app adds in one of two special effects to liven it up. More details after the jump. The free app was released earlier this week to coincide with the J.J. Abrams-produced Mission: Impossible – Ghost Protocol, and includes two options for special effects: Missile Attack or Car Smash. More effects can be bought as an in-app purchase. The app is pretty cool, and even includes music and lens flare. Watch an example from Mashable below: Viral Marketing iTunes AppJ.J. AbramsMission: Impossible Ghost Protocol
NBC’s Hero Behind The Cape Contest January 7, 2011January 9, 2011NBC has been one of the television networks at the forefront of interactive marketing and social media. Thus, it should come to no surprise that their contest for the upcoming superhero show The Cape utilizes both Foursquare and Twitter, along with some outdoor viral. Get the details on how you… Read More
Oscars App Updated For 2011 January 30, 2011Want to learn more about the Oscars and the nominees? Want to make your predictions and automatically update your score live during the ceremony? Well, then you’re in luck, because the iPhone/iPod Touch App for The Academy Awards have been updated for this year’s event. Read More
Japanese Ads for “The Cabin in the Woods” Deemed Too Scary March 9, 2013Can you believe that the horror film The Cabin in the Woods was released in Japan only this weekend, almost a year after its US release? The marketing leading up to the film’s opening makes up for extreme delay a bit by being a little too effective. Hit the jump… Read More