Trip Your Balls Off To Ellie Goulding’s “Lights” Dan Koelsch, January 14, 2012January 14, 2012 Briefly: We don’t cover music very often here at MovieViral, but we like to branch out on occasion, and this is one of those. You may have heard Ellie Goulding’s hit song “Lights” on the radio in the past year, but when you try what her website simply calls “An Interactive Music Experience“, you might have a new appreciation for the tune. This creation by HelloEnjoy lets you navigate a sparkling light through a field of lights and shapes that feels like an acid trip. I, for one, was memorized. Let us know what you think in the comments after the break. Viral Marketing Ellie GouldingInteractiveLightsMusic
The Boondock Saints: Viral Made Simple February 9, 2010February 9, 2010Back in December, I wrote an article discussing the old school word of mouth viral for the film The Boondock Saints, and how it was relying strictly on how bad it’s fans wanted to see the first film in the theaters. No flashy gimmicks. No websites with secret passwords (although… Read More
Wrigley’s Gum Needs Your Help To Hunt The Red Skull June 14, 2011While the marketing campaigns for Thor and X-Men: First Class have subsided with the release of the films, Marvel’s summer movie season is far from over. With Captain America: The First Avenger due out July 22nd, there has certainly been an increase in television spots, but look for more product… Read More
Elaborate Bansky Oscar Campaign or Mr. Brainwash Street Art? February 1, 2011February 27, 2011Exit Through the Gift Shop was not only a hit at last year’s Sundance, it has already achieved a cult status within the film community. Not only that, but the film that documented street artists like Bansky and Mr. Brainwash has earned itself an Oscar nomination for Best Documentary. In… Read More