FOX’s “Alcatraz” Viral Turns Into Sweepstakes Dan Koelsch, February 1, 2012 On Friday we updated you on the latest part of the Legends of Alcatraz viral campaign for FOX’s new mystery show Alcatraz. A select few actually got to go on a special tour of the prison island and collect some viral clues. Find out what happened after the jump. Collider has the details of the scavenger hunt from the viral event, which included some pretty cool items. Read the fan-written description of the event over there, but if you couldn’t make it, then you are still in luck. The Legends of Alcatraz website has some puzzles you can play in order to get more entries into their Ford sweepstakes. There are five puzzles open now, with more added every week. We don’t want to spoil the fun, so we won’t give you the answers.Let us know in the comments below if you like the fact this has turned into a sweepstakes, or would you have rather had more complex narrative viral campaign?P.S. The FOX YouTube channel looks to be starting a series of videos that have Dr. Soto (Jorge Garcia) giving a tour of Alcatraz. Could this be part of the viral campaign, or simply a nice little online exclusive for fans? Watch Part 1 below. ARGs & Campaigns Viral Marketing Viral Videos AlcatrazFoxLegends of Alcatraz
Watch Director Sam Mendes’ First Video Blog for “Skyfall”, the Next James Bond Film February 22, 2012February 22, 2012At the beginning of this month, we were treated to the first official image (above) from the upcoming James Bond film Skyfall. Just a few weeks later, we now have the first video blog from director Sam Mendes, which you can watch after the break. Read More
Viral Video: Honest Trailers For “Captain America: The Winter Soldier” August 19, 2014There are three types of parody trailers and film summaries: Cinema Sins, How It Should Have Ended, and Honest Trailers. We’ve seen many types of these videos for various films, and it shouldn’t be the least bit surprising that we have one for Captain America: The Winter Soldier. We already… Read More
“Heroes Reborn” To Launch Digital Series Prequel And Social Media Campaign February 22, 2014As some of you may already know, NBC surprised everyone by announcing that they would be relaunching the cult series hit Heroes. NBC made the announcement earlier tonight during the Olympic Primetime. Titled Heroes Reborn, the series will make it’s return for a 13 episode run in 2015. But before… Read More