“Parks and Recreation” Wants You to Vote Yes For Knope Alex Gerage, February 19, 2012 With Community off the air and The Office laboring to expel any remaining humor it has left, Parks and Recreation has become the unquestioned top comedy at NBC. With the network’s history of offering great viral websites in conjunction with their comedies’ storylines, it is no surprise Parks and Recreation has a viral presence. With season four’s overarching story line being Leslie Knope’s campaign for Pawnee city council, the official Leslie Knope campaign page has emerged as the main source of content for fans. Check out the site for yourself after the jump.In a year of congressional and presidential campaigns in the real world, NBC is effectively focusing on creating viral content based off the Knope campaign. Knope2012.com resembles a traditional American campaign page, with its patriotic color scheme, links to social media pages, and platform of issues (and really, which political candidate isn’t calling for more dog parks?).What makes the site so great though is that not only has nearly all the content been referenced on the show, but the site is making timely updates based off the latest episodes. Case in point, the current homepage touts Chief Trumple’s endorsement of the Knope campaign, as well as a downloadable mp3 of “Catch Your Dreams,” which were both plot points in the “Dave Returns” episode that aired this past Thursday.Parks and Recreation continues its run as one of the best comedies on television Thursday nights on NBC. Viral Marketing NBCParks and Recreation
You Might See Warning Signs for “The Darkest Hour” December 1, 2011Summit Entertainment is hoping to replicate the success of Sony’s District 9 viral campaign by creating and supposedly posting warning signs for the alien monsters featured in the upcoming horror film The Darkest Hour. Check out all the signs, courtesy of First Showing, after the break. Read More
Super 8: Super Bowl Trailer Breakdown and J.J. Abrams Gives Major Plot Details February 7, 2011March 11, 2011We got our first video footage of Paramount and Bad Robot’s Super 8 last night during the Super Bowl, and it was a lot to process in 30 seconds. Fortunately, the trailer has been uploaded to Apple.com, so we can dissect it in glorious HD. Check out our 20 high-res… Read More
Alice: Photos and Video of the Takeover December 4, 2009This morning was the ‘White Rabbit Takeover’, where (among other things) people dressed like rabbits in suits and walked around New York City. Why, you ask? It was a promotional event for SyFy’s new original mini-series “Alice”, based of course on the famous “Alice in Wonderland”. Yesterday we posted pictures… Read More