Marvel’s “The Avengers” Makes Advertising Push With New Poster and Trailer Dan Koelsch, February 29, 2012February 29, 2012 What might be this summer’s biggest blockbuster, Marvel’s The Avengers, opens in just over 2 months, but the marketing push has been limited considering it’s scope (and budget). Now, we finally have a non-teaser theatrical poster (released yesterday) and a trailer (released this morning) that shows off a lot more fighting, not to mention more Hulk. Check out both after the break. I love the trailer, especially seeing Hulk save Iron Man. You can download the trailer from Apple. Let us know what you think of both the trailer and the poster in the comments below!Walt Disney Pictures releases The Avengers in 3D on May 4th. Follow the film on Facebook, Twitter, and YouTube. Follow our coverage of the film and its viral campaign by clicking here. Viral Marketing Viral Videos DisneyMarvelPosterThe AvengersTrailer
Viral Video: DVD Commentary The Movie April 6, 2010I love DVD commentaries, but when I watch a movie with the commentary on, it sort of takes over the film. College Humor has a great video lampooning the practice, and you can watch it after the jump. Read More
Viral Marketing Tom Cruise’s “Jack Reacher” Answers Your Questions April 26, 2013To help promote the upcoming home video release of Tom Cruise’s recent action film, Jack Reacher, they’ve created a page on their site, where you can ask advice of the movie’s main character. Find out how you can get answers to your advice-type questions from an imaginary action hero after the break. Read More
Trailers Weekly: “Djinn,” “Friends with Kids,””Shut up and Play the Hits,” “Moonrise Kingdom,” “West of Memphis” January 14, 2012December 27, 2012Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week was a relatviely slow week in terms… Read More