Short Film “Reboot” Starts ARG Involving Trailer Dan Koelsch, April 9, 2012April 9, 2012 The holiday may have already passed, but for those not willing to let go, there’s one short film that has plenty of easter eggs for you. The cyberpunk thriller Reboot, which was funded through Kickstarter, is putting on an ARG that starts off with their trailer. Take a look and get the details after the break. The trailer above can be found on the film’s official website, and if you pay close enough attention, there are a few clues that can get you rewards, including a pretty cool desktop wallpaper that I don’t want to spoil for you. While the campaign has already started, it shouldn’t be that hard to catch up. There are several “Levels” that you can get to, and the players with the top 10 high scores will receive a free HD download of the film when it becomes available. The grand prize winner also gets the official soundtrack signed by the composer and a poster signed by the writer/director.Check out the ARG’s Scoreboard page for more details, and be sure to follow the film on Facebook, Twitter, and YouTube. In a smart move, there will be a sneak preview of the film at DEF CON (the hacker’s Comic-Con) in July. Stay tuned to MovieViral as we bring you more on this campaign, including possibly being involved ourselves.In Reboot, a young female hacker awakens from a traumatic event that she scarcely remembers, and an iPhone glued to her hand. On the phone, a countdown is ticking away to zero. What happens at zero? Who is she, and why has she become an extension of the device? As the minutes tick away, our heroine must race against time to put the pieces together before the mysterious, pending zero-hour strikes. The short film is written and directed by Joe Kawasaki and stars Emily Somers, Travis Aaron Wade, Sonalii Castillo, Martin Copping, Janna Bossier, Troy Vincent, and Justin M. Via. ARGs & Campaigns Viral Marketing RebootShort filmTrailer
“Muppets Most Wanted” Viral Review March 25, 2014Muppets Most Wanted wasn’t the film that Disney was hoping it would be. Getting second place at the box office last weekend isn’t necessarily a bad thing, but earning only $17 million at the box office when compared to Divergent’s strong $54.7 million is glaringly obvious. Which is contrast to… Read More
Play The Game From “Wreck-It Ralph” Online June 9, 2012Disney’s Wreck-It Ralph made quite the splash this week when its trailer debuted online. The animated film tells the story of the title character who is the villain in the (fictional) classic arcade video game Fix-It Felix Jr. However, he’s tired of being the bad guy and goes to other… Read More
Tron Legacy Viral: Operation Tron Website Launches For Encom Press Conference Protest April 1, 2010As we reported on Tuesday, the Flynn Lives group is planning to protest the Encom Press Conference tomorrow night, and they are getting together beforehand to plan it out. Now the group has launched a new website to help organize their meeting. Check out the details after the jump. Read More