Mark of the Spider-Man: Peter Parker’s Backpack Found and More Dan Koelsch, April 25, 2012 The viral campaign for The Amazing Spider-Man has heated back up after a month on hiatus. The Mark of the Spider-Man website has gotten ahold of Peter Parker’s backpack, and there are some interesting clues inside. Get the details after the jump. The backpack has some innocuous stuff, like supplies for chemistry class, photos, and a Daily Bugle about Spider-Man. However, Peter’s notebook is included, with several pages being revealed. There’s a lot of science-y stuff in there, but also sketches of potential Spider-Man masks and logos. There’s even two pages full of Spider-Man logos written out as a code, which Superhero Hype was able to crack. SOMETIMES THE FACE IN THE MIRROR DOES NOT EVEN LOOK LIKE ME ONE MINUTE I AM ACING MY MIDTERMS THE NEXT I AM IN FISTFIGHTS I HAVE MADE EVERY MISTAKE A TEENAGER COULD MAKE BELIEVE ME I WISH I COULD TAKE BACK MY WORST DECISIONS BUT I CANNOT LIVE IN THE PAST INSTEAD I MUST BECOME THE BEST VERSION OF MYSELF I WILL SUCCEEDAs you might have guessed, the guys at Unfiction helped figure that out, and they also found some other clues that leads to a new viral website, titled Parker’s POV. This site acts a photography blog for our main character, and while it does include your typical pretentious photos, it also has images of the Spider-Man graffiti we’ve covered, Gwen Stacy (Emma Stone) as part of the Debate Club, and a photo proof with some red “x”s and blue “+”s.As of now, the meaning of these marks are not known, but as our friend Anton has pointed out, some of the photos on this blog have a white outline with partial lettering that make up the word “ENGINEERING”. What does this all mean? Let us know your thoughts in the comments below, and we’ll of course have an update when we get some answers.Follow the Mark of the Spider-Man campaign with our Viral Hub, and be sure to check out The Avengers next Friday, which will feature the debut of the last trailer for The Amazing Spider-Man. ARGs & Campaigns Viral Marketing Mark of the Spider-ManParker's POVThe Amazing Spider-Man
Parks and Recreation: Welcome to Pawnee October 13, 2009June 20, 2011NBC sets the gold standard when it comes to television viral websites. “The Office” has the best viral presence of any show on television, and shows like “Heroes” and “Community” have also received viral exposure. Well, we can officially add “Parks and Recreation” to that list. The official Pawnee, Indiana website has been… Read More
Viral Video: 28 Drinks Later January 22, 2010January 22, 201028 Days Later is one of my favorite films (I admit I have a soft spot for zombie flicks). I’ve seen a few parodies of the film before, but this one is so far my favorite. Originally featured on Funny or Die, 28 Drinks Later tells the story of a… Read More
Aliens and Bugs – District 9 Pest Control July 22, 2009So IGN Movies has a nice little video clip of a doctor describing his findings on the non-humans. Check it out after the jump! So it appears that they are starting to have more bug-like qualities, as if their faces weren’t enough. First, we find out that they are solid… Read More