Oscorp Website Found for “The Amazing Spider-Man” Dan Koelsch, May 10, 2012 While everyone’s focus may be on the event happening tomorrow afternoon, we have another update to The Amazing Spider-Man viral campaign beforehand. The website for Oscorp Industries has been found. Get the details after the break. If you have seen the other Spider-Man films, you should remember Oscorp as the company created by Norman Osborn, the father of Peter Parker’s best friend Harry Osborn. The information we have on the new reboot suggests neither the Osborns nor Oscorp are featured as prominently this time around, but this year’s WonderCon confirmed there would be some significant connection when Oscorp badges were given away. Now we have an actual website for the company, OscorpIndustries.com, though right now it just has the company’s logo.Thanks to my Twitter friends Fight4TheUsers and GuestUser17 for first bringing this to my attention and confirming the site’s legitamacy (it’s owned by Sony, parent company to Columbia Pictures). Hopefully the events tomorrow spark a change in the site, as the film is now less than 2 months away from opening in theaters.To catch up on all our coverage, be sure to check out our The Amazing Spider-Man Viral Hub. ARGs & Campaigns Viral Marketing OscorpThe Amazing Spider-Man
What To Expect From Digital Marketing In 2010 December 31, 2009December 31, 2009With everyone seemingly focused on reliving 2009 and reminiscing over the first decade of the 21st Century, it’s refreshing to see some intriguing speculation about the year ahead. Advertising Age has posted a two part discussion about the anticipated digital marketing trends in 2010. I recommend checking out parts one and… Read More
Jim Carrey Dresses as Kick-Ass and Joins Conan O’Brien On Stage To Sing Superman Song April 27, 2010April 27, 2010That is possibly one of the strangest titles I’ve ever written. You read right, Conan O’Brien is on his “Legally Prohibited From Being Funny On Television Tour”, and on multiple occasions has been joined on stage by Jim Carrey as they both sing Five for Fighting’s “Superman (It’s Not Easy”)…. Read More
Create Your Very Own ‘The LEGO Movie’ Sig Fig November 4, 2013November 4, 2013The LEGO Movie marketing campaign has taken a slight shift to the viral angle. We’ve previously posted a contest the film held where the winner would be a part of the film. Chances are if you are reading this post, you probably didn’t win, but the Warner Bros. team doesn’t… Read More