New UK Poster For “Looper” Leads To Viral Website and New Image Alex Gerage, June 1, 2012 Rian Johnson’s latest film, Looper, starring Joseph Gordon-Levitt as a time traveling hit-man, has just received a sleek and blue-tinted UK poster showcasing the film’s inanimate star: the time machine. It deserves your attention not only because it’s a gorgeous poster, but it also links to a brand new viral website for the film. Hit the jump to learn more. While IGN had the exclusive debut of the poster, FirstShowing received a tip that the number sequence on the door of the vault is actually a URL to a viral website. Indeed, 07153902935.com will take you to a page similarly designed to the poster, where you are treated to an embedded version of the teaser trailer, and an interactive version of the time machine. If you click it, you see a picture of what appears to be Jeff Daniels interrogating someone (maybe Paul Dano or Noah Segan? Doesn’t look like Gordon-Levitt to me).I expect the time machine viral to be the source of more content as we approach Looper’s September 28th theatrical release. Until then, I am actually more intrigued by what “Who is the rainmaker? 07153902935” stands for atop the viral website. Be sure to check back here for reaction and analysis as secrets are revealed. Viral Marketing LooperRian Johnson
Viral Marketing J.K. Rowling’s New Harry Potter Story Is Unlocked By Solving a Riddle December 12, 2014The first day of J.K. Rowling’s 12 Days of Christmas story fest has started, where she will post a new story from the Harry Potter universe every day until Christmas. Of course, she doesn’t make it easy on you right off the bat. The only way you get to see… Read More
Comic-Con News Round-Up 3: “Iron Man 3”, A&E’s “Coma”, “Doctor Who”, “Star Trek”, and More! July 9, 2012In the days and weeks leading up to San Diego Comic-Con, we the press get bombarded with emails with press releases about events, panels, and other happenings in and around the convention. We’ve rounded up some of the more interesting ones twice before (here and here), and we are going… Read More
‘Interstellar’ Viral Site And Kip Thorne Featurette October 1, 2014October 1, 2014Paramount Pictures is cranking up the marketing machine for their upcoming film Interstellar. Directed by Christopher Nolan, the film takes place in the future where Earth is becoming uninhabitable, and a group of scientists are sent off to the far reaches of space to find a new world where humans… Read More
Funnily enough, that is also the correct format for a uk mobile cell number. It is disconnected at the moment, but might be too much of a coincidence to ignore