New UK Poster For “Looper” Leads To Viral Website and New Image Alex Gerage, June 1, 2012 Rian Johnson’s latest film, Looper, starring Joseph Gordon-Levitt as a time traveling hit-man, has just received a sleek and blue-tinted UK poster showcasing the film’s inanimate star: the time machine. It deserves your attention not only because it’s a gorgeous poster, but it also links to a brand new viral website for the film. Hit the jump to learn more. While IGN had the exclusive debut of the poster, FirstShowing received a tip that the number sequence on the door of the vault is actually a URL to a viral website. Indeed, 07153902935.com will take you to a page similarly designed to the poster, where you are treated to an embedded version of the teaser trailer, and an interactive version of the time machine. If you click it, you see a picture of what appears to be Jeff Daniels interrogating someone (maybe Paul Dano or Noah Segan? Doesn’t look like Gordon-Levitt to me).I expect the time machine viral to be the source of more content as we approach Looper’s September 28th theatrical release. Until then, I am actually more intrigued by what “Who is the rainmaker? 07153902935” stands for atop the viral website. Be sure to check back here for reaction and analysis as secrets are revealed. Viral Marketing LooperRian Johnson
Record Your Reaction To The New “Evil Dead” Red Band Trailer January 3, 2013January 3, 2013The new red band trailer for the Evil Dead remake came out today, and it’s pretty intense. TriStar Pictures is so certain the trailer will make you squirm and scream that they want you to record your reaction. Head over to DareToShareYourScare.com to record yourself watching the trailer. You can… Read More
The Muppets Parody Box Office Rival “Breaking Dawn” in New Online Posters November 15, 2011For those living under a rock, the beginning of the end is near for Summit Entertainment’s The Twilight Saga, as Breaking Dawn Part 1 opens in theaters this Friday. The Muppets make their return to the big screen the next Wednesday, so the Disney film has parodied their box office… Read More
The Lost Underground Art Project December 3, 2009We haven’t talked much about ABC’s LOST here on MovieViral, but they really pioneered the new wave of television viral marketing. Usually this has been done traditionally with interactive ARGs and a narrative, but in August, comedian Paul Scheer joined in on the fun in an unusual way. Scheer’s involvement… Read More
Funnily enough, that is also the correct format for a uk mobile cell number. It is disconnected at the moment, but might be too much of a coincidence to ignore