Find The “Red Lights” In Interactive Video With Sigourney Weaver Dan Koelsch, June 4, 2012June 4, 2012 The paranormal thriller Red Lights has a limited release in the US on July 13th, and to promote the appropriately scheduled Friday the 13th release, Millennium Entertainment has released an interactive video with star Sigourney Weaver. Check it out after the break. In the film, Weaver plays a paranormal researcher along with Cillian Murphy. The two debunk paranormal and psychic events, but when a legendary psychic, played by Robert De Niro, comes out of retirement, they have their work cut out for them. In the video, Weaver explains what “red lights” are, and you have to try to find the ones that are in the video. When you click on the corresponding annotations, you get taken another video where Weaver gives you a half-assed explanation about what you are really seeing.While I like the idea, the execution is pretty terrible. While I understand that finding the “red lights” can’t be that difficult, their videos aren’t even unlisted, so you can just find them in the list of First Look Studios’ videos. The videos’ explanations for what we are seeing could be much more detailed, for instance having different shots to give us a clearer picture of the optical illusions. There just doesn’t seem to be much effort put into all of this.That’s just my opinion. What do you think?Source: Bloody Disgusting Viral Marketing Viral Videos Red LightsViral video
Comic-Con QR Code Reveals Behind the Scenes Footage and Special Message From I Am Number Four July 26, 2010QR barcodes are all the rage now, as they are simple and easy ways to distributed coded information, especially since smart phones can usually download reading apps. ARG designers used these for several purposes during Comic-Con this year, including for the 2nd Mass viral. One of the things given away… Read More
Viral Video: Scrubs DJ Steve Porter Remix March 12, 2010March 12, 2010You may know YouTube sensation DJ Steve Porter from his many remixes, including the Slap Chop Rap, and my favorite, his Community remix. Now he presents us with a remix for ABC’s Scrubs, which, after I thought was a successful retooling of the show, will most likely be cancelled after… Read More
Patton Oswalt’s Famous Star Wars Rant Gets Animated May 20, 2013Last month, a video went viral showing a scene from NBC’s Parks and Recreation where Patton Oswalt’s character filibusters for 8 minutes about the next Star Wars film to prevent a vote from happening. The rant brought together the worlds of Star Wars, Marvel, Greek Gods, and more. Unfortunately, that… Read More