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The Latest Viral News for Films and Beyond!

BMW Mini Pays Homage to “The Italian Job” With Short Film

Dan Koelsch, June 18, 2012June 18, 2012

The 1969 British caper The Italian Job famously featured the Mini Cooper prominently, instantly etching the car in cinema and cultural history. BMW now owns the brand, and they have created a short film called “The Britalian Job” to pay homage to the film, as well as promote their partnership with Team GB and ParalympicsGB for the London 2012 Olympics. Check out the video, helmed by BBC’s Top Gear director Phil Churchward, after the break.

Click here to learn more about the MINI London 2012 Limited Edition.

Viral Marketing Viral Videos BMWMiniOlympicsThe Italian Job

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Comments (2)

  1. Vida Alaniz says:
    June 19, 2012 at 1:06 am

    Check out the video, helmed by BBC’s Top Gear director Phil Churchward, after the break.

  2. Raul Montgomery says:
    June 19, 2012 at 2:32 am

    Check out the video, helmed by BBC’s Top Gear director Phil Churchward, after the break.

Comments are closed.

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