Read About the Dent Act From “The Dark Knight Rises” Dan Koelsch, June 19, 2012 The Dent Act plays a key role in the plot to The Dark Knight Rises, Christopher Nolan’s finale to his Dark Knight Trilogy. Named in honor of slain political hero Harvey Dent, the bill punishes criminals more harshly, including denying parole, if their acts are deemed part of a larger criminal enterprise. ComicBookMovie.com got their hands on a copy of a letter from Mayor Garcia (played by Nestor Carbonell) announcing his signing of the bill and announcing that a Harvey Dent Day will also be introduced. Read the letter after the break. While we can’t find the source of the letter, but CBM claims it is part of their partnership with Mountain Dew. Let us know what you think of the letter in the comments below. Viral Marketing The Dark Knight Rises
“Dexter” Season 5 Viral Launched via SDCC August 9, 2010August 9, 2010Dexter again with the ad campaigns! I won’t call it a killer ad campaign because a pun is exactly what you would expect here. Yes! You can, in fact, read. Showtime in cooperation with America’s favorite serial killer has launched a full-fledged ARG in anticipation of its fifth season,… Read More
Sony’s “Elysium” Switches Around Some Websites for Viral Campaign April 10, 2013April 25, 2013With 5 months to go until the film’s theatrical release, it looks like Sony is finally going to do something with this puttering viral campaign for Elysium. While there aren’t technically any new websites to report on, there have been some changes worth noting. Get the details after the break. Read More
“The Last Stand” Asks You “What Would Arnold Say?” December 23, 2012April 15, 2015Briefly: Arnold Schwarzenegger’s next film The Last Stand is a classic action story with Arnold as a sheriff of a border town who has to stop bank robbers from getting into Mexico. The film’s Facebook page has an image caption contest, called “What Would Arnold Say?”, where you could win… Read More