“The Walking Dead” Creator Designs Zombie-Proof Car For Hyundai Alex Gerage, June 20, 2012 Robert Kirkman is single-handedly preparing us for the zombie apocalypse. In May, he announced The Walking Dead Escape: San Diego, a massive zombie-themed obstacle and survival course held in Petco Park. Now, we learn he’s partnered with Hyundai and designed a Zombie Survival Machine, a concept version of the carmaker’s 2013 Hyundai Elantra. It looks really cool, and you’ll have the chance to see it in person this summer. Hit the jump to find out more.Hyundai was smart enough to film and interview Kirkman discussing his approach to designing the car and turning it into a nifty little promotional piece, which you can watch below. While he admits he doesn’t know the first thing about cars, Kirkman’s design seems pretty practical. I particularly like the protected sunroof that allows for easier sharp-shooting. Might we see an iteration of the vehicle pop up in The Walking Dead television series or comic at some point in the future?The folks at Mashable keenly noticed the custom ride will be on display at the Future US booth at the San Diego Comic-Con, which, along with The Walking Dead Escape, further cements the property as one of the biggest at the show. For more information on The Walking Dead-Hyundai partnership, check out hyundaidead.com. Comic-Con Events Viral Marketing Comic-ConHyundaiThe Walking Dead
Disney & XPRIZE Assembling Young Heroes To Form Real-Life ‘Big Hero 6’ September 17, 2014Disney loves to partner up with nonprofit groups for exciting contests while tying it to marketing their tentpole films. Sure it may sound like a marketing plug, it also helps the younger audience to be inspired to do good in the field of academics, citizenship, etc. So for the upcoming… Read More
12 Days of Viral – DAY THREE December 15, 2009December 14, 2009On the third day of viral, my movie gave to me….. Three websites And not only do we get three websites, but if the cards are played correctly, we get three websites with “purpose”. I say purpose with quotes for three reasons. And here they are. Website 1 – This… Read More
“Pandemic” Movie To Play Out As ARG During Sundance January 19, 2011Our good friends at ARGNet have come across a short film set to premiere at the Sundance Film Festival that is actually an extension of an old ARG. In fact, the short film, titled Pandemic 41.410806, -75.654259, serves as the teaser for the renewed ARG set to play out at… Read More