Play the “Lockout” Interactive Mission on YouTube Dan Koelsch, July 18, 2012July 18, 2012 The sci-fi action flick Lockout didn’t exactly make a splash at the box office when it released in April. Fortunately, now audiences have a second chance to catch Guy Pearce being a badass, because the film came out on Blu-ray and DVD this week, and to promote the occasion, Sony Pictures Home Entertainment have created an interactive mission on YouTube. Start the adventure after the break. Starring Guy Pearce and Maggie Grace and set in the near future, Lockout follows a falsely convicted ex-government agent (Pearce), whose one chance at obtaining freedom lies in the dangerous mission of rescuing the President’s daughter (Grace) from rioting convicts at an outer space maximum-security prison. Lockout was directed by Stephen St. Leger and James Mather from their script co-written with Luc Besson, who is also a producer. Viral Marketing Viral Videos LockoutYouTube
FOX and NBC Fall Pilots’ Viral Potential May 23, 2011Last week was big for the major TV networks as they unveiled their fall lineups. Today, we’re going to take a look at several new shows airing this fall and decide if they have the potential to spawn viral campaigns. Some may be no brainers, others may surprise you. Read… Read More
Comic-Con: ‘2012’ Viral during Comic-Con ’09 July 17, 2009June 6, 2010Soren Ulfert, Communications Director a the Institution for Human Continuity, updated his Twitter saying: Will you be at Comic-Con? The IHC is running a special event to select a few IHC Ambassadors. Follow us @TheIHC for updates. This is the second confirmed viral that will take place during Comic-Con, the… Read More
Hear A Preview Of Trent Reznor And Atticus Ross’ ‘Gone Girl’ Soundtrack September 22, 2014It feels like every time we see a new David Fincher movie, Trent Reznor and Atticus Ross will be the ones who will most likely score it. Not that there is anything wrong if that if you have heard the scores for The Social Network and The Girl With The… Read More