Official “Looper” Website Leads to New Viral Website Dan Koelsch, July 21, 2012July 21, 2012 Almost two months ago, we got our first viral website for Rian Johnson’s Looper. The time travel action flick stars Joseph Gordon-Levitt and Bruce Willis as the same person from different times. Now the official website is live, and leads us to another viral website. Get the details after the break. In 2072, murder is too difficult to get away with, so the mob sends their targets back in time 30 years to be killed by a hired gun called a “Looper”. When the mob decides they want to “close the loop” on Joe (Gordon-Levitt), they send back his future self (Willis).Sony’s LooperMovie.com provides a link to the filmmaker’s Tumblr, but the real website is much more interesting. It has a slick design that uses a timeline on the lefthand side to navigate you to various sections, including downloadable material, character bios, and games (which are not yet accessible).If you scroll all the way to the bottom of the page, you see the box where Looper’s put their used blunderbusses, as seen in the film’s trailer.When you click on the “Join Now” button, you are taken to LooperNetwork.com, which is “coming soon”. Hopefully, this turns into an interactive experience where you get to become a Looper and learn more about the network.Looper opens in theaters on September 28th.Source: First Showing ARGs & Campaigns Viral Marketing Looper
Viral Video: Galactic Empire State of Mind March 29, 2010March 29, 2010Jay-Z and Alicia Keys may love New York, but the guys at College Humor love a different type of Empire. In a take on the hit song and music video “Empire State of Mind”, Darth Vader raps (and Leia sings) about loving the Galactic Empire. Check out the video after… Read More
Scariest Thing I Ever Saw: “Super 8” Viral Campaign Launched May 7, 2010October 18, 2011A few days ago, it was announced that a new mysterious project from J.J. Abrams called Super 8 was debuting its teaser trailer in front of Marvel Studio’s Iron Man 2. Originally speculated to be a prequel or sequel to 2008’s Cloverfield, the news hit the internet by storm and got… Read More
Test Subjects Needed ARG Updates: Scary Voicemail And More July 7, 2011When we last left off with the Test Subjects Needed (aka Human Preservation Project, aka Mission Icefly) ARG, we had found the Survival Code website that lead to a countdown, as well as the site for the Traelak Institute. Now there are a few more updates for the campaign, including… Read More