Official “Looper” Website Leads to New Viral Website Dan Koelsch, July 21, 2012July 21, 2012 Almost two months ago, we got our first viral website for Rian Johnson’s Looper. The time travel action flick stars Joseph Gordon-Levitt and Bruce Willis as the same person from different times. Now the official website is live, and leads us to another viral website. Get the details after the break. In 2072, murder is too difficult to get away with, so the mob sends their targets back in time 30 years to be killed by a hired gun called a “Looper”. When the mob decides they want to “close the loop” on Joe (Gordon-Levitt), they send back his future self (Willis).Sony’s LooperMovie.com provides a link to the filmmaker’s Tumblr, but the real website is much more interesting. It has a slick design that uses a timeline on the lefthand side to navigate you to various sections, including downloadable material, character bios, and games (which are not yet accessible).If you scroll all the way to the bottom of the page, you see the box where Looper’s put their used blunderbusses, as seen in the film’s trailer.When you click on the “Join Now” button, you are taken to LooperNetwork.com, which is “coming soon”. Hopefully, this turns into an interactive experience where you get to become a Looper and learn more about the network.Looper opens in theaters on September 28th.Source: First Showing ARGs & Campaigns Viral Marketing Looper
Late Night Feud Story Revived By 60 Minutes Interview and White House Correspondents Dinner May 3, 2010May 3, 2010It seems this story never goes away. The NBC Late Night Feud that erupted in January made a big comeback this weekend. This year’s annual White House Correspondents Association Dinner had on Jay Leno as a guest speaker, and the President himself cracked some jokes about the situation. Also, 60… Read More
V Peace Ambassador Program October 29, 2009October 29, 2009Because Hollywood can’t keep remakes to just movies, next week the series “V” debuts on ABC. The new series, based off the 1983 miniseries and subsequent TV show, is about aliens (called “Visitors”)who arrive to help mankind, but in reality have alterior motives. To promote the series, ABC.com has created… Read More
Michel Gondry Directs Jimmy Kimmel Live January 15, 2011As a smart marketing ploy to promote this weekend’s release of his superhero film The Green Hornet, Academy Award winner Michel Gondry guest directed a special episode of Jimmy Kimmel Live on Thursday. If you know anything about the director, then you know this wouldn’t be just any episode. Watch… Read More