The Bourne Legacy: New Dead Drop Mission for “Operation Intel” Dan Koelsch, August 3, 2012 Universal’s viral campaign for The Bourne Legacy has been doing dead drops for Operation Intel, where the lucky person gets a Toshiba USA Excite tablet (notice the double meaning of “Intel”). Get the details on today’s mission after the break. There are five locations in total, with the ones already completed being Atlanta on 7/31, Chicago on 7/27, and Phoenix on 7/24. As noted by the Bourne Legacy Facebook page, the next dead drop is today in New York at 2:30 PM local time.Deployment instructions for NEW YORK mission will be released tomorrow (8/3) at precisely 14:30 EDT.The target is 1 of 5 computer devices recently stolen from Operation Intel.Stand-by for the latest intelligence…Stay tuned to the Facebook page to find out the exact location of the mission. Don’t forget to download the Operation Intel Mobile App as well. While this may not be the in-depth ARG that a movie series of this caliber and premise has a lot of potential to do, at least it’s a cool way to get a free tablet.The Bourne Legacy opens in theaters on August 10th. ARGs & Campaigns Viral Marketing Dead DropOperation IntelThe Bourne Legacy
“Man of Steel” Facebook Page Debuts New Superman Logo March 29, 2012Briefly: Zack Snyder’s Superman film Man of Steel has finally earned some followers to its Facebook page today, as the page debuted a new logo for Supes as part of their cover image (seen above). The film’s theatrical release of June 14th, 2013 is still over a year away, but… Read More
Does Newest Viral Video For “They’re Here” Give Clues? September 27, 2010The mystery surrounding the upcoming film They’re Here is really coming to fervor as the countdown to October 10th runs out in less than two weeks. We know almost nothing about the film, other than it looks to be independently made in Europe, and it’s most likely about an alien… Read More
5 Films That Should Go Viral August 26, 2009August 26, 2009Firstly, I would like to introduce myself as one of the new contributing writers brought aboard by Nick, Dan and the rest at MovieViral. With the recent success of the District 9 viral, I’m sure many of you have wondered what new movie will capture our attention next. Although there are… Read More